Good guides gone bad: How Google’s ‘Local Guides’ program fails businesses and consumers

Columnist Jamie Pitman talks to some of the leading figures in local search to find out what went wrong with the Local Guides program, and if enough steps are being taken to fix it.

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Marketers moving away from home-grown tools, hiring fresh teams for new martech

About 83% of marketers have upgraded or replaced at least one martech application in the past year, we found out in our Martech Replacement Survey.

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