Google makes 2 ad updates that will affect local search marketers

Ads now appear in Local Finder results, plus ads display differently in Google Maps. The post Google makes 2 ad updates that will affect local search marketers appeared first on Search Engine Land.

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SearchCap: Google local ads, Google searches podcasts & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local ads, Google searches podcasts & more appeared first on Search Engine Land.

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Serial fans rejoice — You can now listen to podcasts directly in Google app on Android

Google says users can pick from thousands of podcasts, including Serial, This American Life, Fresh Air and Radiolab. The post Serial fans rejoice — You can now listen to podcasts directly in Google app on Android appeared first on Search Engine Land.

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Now you can capture Order IDs to mitigate double-conversion counting in AdWords

Filter out repeat visits to a conversion page from the same device with an update to the AdWords conversion tag. The post Now you can capture Order IDs to mitigate double-conversion counting in AdWords appeared first on Search Engine Land.

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Google drove 95 percent of US smartphone paid search clicks in Q1 [Merkle]

Product listing ads continue to drive growth with added exposure on mobile and search partners. The post Google drove 95 percent of US smartphone paid search clicks in Q1 [Merkle] appeared first on Search Engine Land.

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SearchCap: AdWords order IDs, Google changes & SEO forecasts

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords order IDs, Google changes & SEO forecasts appeared first on Search Engine Land.

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As search changes, Google changes

Columnist Adam Dorfman notes that people are changing the way they search in response to new technologies and the proliferation of smartphones. What can advertisers and SEOs do to keep up? The post As search changes, Google changes appeared first on Search Engine Land.

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SocialPro rates increase Saturday. Save $300!

Super early bird rates go up end of day Saturday. Register today and lock in the lowest rates for SocialPro.   The post SocialPro rates increase Saturday. Save $ 300! appeared first on Search Engine Land.

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SearchCap: 20 years in search, Google pagerank & Bing shopping ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: 20 years in search, Google pagerank & Bing shopping ads appeared first on Search Engine Land.

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Is a local SEO campaign like a sitcom?

Strong local SEO is no laughing matter, but columnist Jenny Foster discusses how local search campaigns and sitcoms follow a surprisingly similar formula. The post Is a local SEO campaign like a sitcom? appeared first on Search Engine Land.

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