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Google tests big changes to featured snippets

Posted on April 20, 2022 by gftshappy

The two new additions to Google’s featured snippets are ‘From the web’ and ‘Other sites say’. Here’s what they look like.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Changes, Featured, Google, Snippets, Tests

Twitter tests 3 new ad formats 

Posted on April 1, 2022 by gftshappy

Select brands now have access to Interactive Text, Product Explorer, and Collection ads on Twitter. Here’s what they look like.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Formats, Tests, Twitter

Google tests bulleted lists in ads

Posted on February 10, 2022 by gftshappy

Screenshots of the test show up to three bullet points beneath the headline.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged bulleted, Google, Lists”, Tests

Google tests Buying Guides in mobile search results

Posted on February 7, 2022 by gftshappy

Buying Guides may present visibility opportunities for your content marketing campaigns.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Buying, Google, Guides, Mobile, Results, Search, Tests

Enhanced conversions: Google tests global site tags with automatic collection

Posted on February 5, 2022 by gftshappy

This feature may be particularly useful for SMBs that might not otherwise be able to implement enhanced conversions manually.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Automatic, Collection, Conversions, Enhanced, Global, Google, Site, Tests, ‘tags’

Google tests favicons in text ads

Posted on January 24, 2022 by gftshappy

Google has confirmed a small experiment that might help users more easily identify an advertiser — by including their favicon in the URL.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged favicons, Google, Tests, Text

Google now allows the sale of medical tests kits

Posted on November 15, 2021 by gftshappy

New Google Merchant Center policy now allows you to list your at-home results or lab results and over-the-counter test kits in both free and paid Google Shopping.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Allows, Google, kits, Medical, sale, Tests

Chrome tests Google side search in the browser

Posted on October 1, 2021 by gftshappy

Also, Journeys is a new feature in Chrome that clusters your browsing history in a new way.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Browser, Chrome, Google, Search, side., Tests

Mozilla tests Bing as the default search engine for 1% of users; Tuesday’s daily brief

Posted on September 21, 2021 by gftshappy

Plus, ads proliferate in Amazon search results as ad prices surge.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Bing, Brief, Daily, Default, Engine, Mozilla, Search, Tests, Tuesday’s, Users

Mozilla tests Bing as the default search engine for 1% of users

Posted on September 17, 2021 by gftshappy

Many SEOs often forego Bing optimization in favor of its higher traffic counterpart, but this is another reason to diversify your target search engines.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Bing, Default, Engine, Mozilla, Search, Tests, Users

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