Study: Killing ‘review gating’ doesn’t hurt scores and grows overall volume

Posted on October 31, 2019 by gftshappy

GatherUp’s examination of internal data shows benefits of inclusive process.

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Achieving 3.7 Google My Business rating stars delivers highest conversion boost, study finds

Posted on October 30, 2019 by gftshappy

Replying to a third of reviews may increase conversions by 80% for enterprise locations.

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Voice assistant study: Microsoft’s Cortana offers most answers, Google Assistant proves most accurate

Posted on October 25, 2019 by gftshappy

Perficient Digital ran 5,000 queries on seven devices including Alexa, Cortana, Google Assistant (Home, smartphones) and Siri.

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Featured snippets display on desktop 13% more often than mobile, study finds

Posted on October 23, 2019 by gftshappy

URLs matched 91% of the time when featured snippets were displayed on both devices.

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Organic search responsible for 53% of all site traffic, paid 15% [Study]

Posted on September 18, 2019 by gftshappy

According to BrightEdge, paid and organic search drive more than 70% of revenues for B2B and the other verticals.

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Now, more than 50% of Google searches end without a click to other content, study finds

Posted on August 15, 2019 by gftshappy

Zero-click searches hit an all-time high in June.

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Google beats out Microsoft, Amazon, IBM in image recognition study

Posted on August 6, 2019 by gftshappy

Image search recognition is getting pretty good, here is a study that shows how good it is right now.

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Review counts matter more to local business revenue than star ratings, according to study

Posted on August 5, 2019 by gftshappy

Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average.

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Study: 48% of consumers use voice assistants for general web search

Posted on July 23, 2019 by gftshappy

Despite concerns about accuracy and privacy, the Adobe survey presents a mostly positive outlook for voice and virtual assistants.

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