Link profile analysis: How to prevent penalties by being proactive

Columnist Brian Harnish tackles how to analyze links from a Google Webmaster Guidelines perspective, and how to make sure that your client’s linking activities don’t cause them to lose everything they have gained. The post Link profile analysis: How to prevent penalties by being proactive appeared…

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How checking your link profile can save your site

Inbound links are crucial to your SEO success, but Pratik Dholakiya reminds us that if we aren’t vigilant, toxic backlinks can lead to ranking penalties. The post How checking your link profile can save your site appeared first on Search Engine Land.

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Prioritizing Local Search Profile Listings: 2 Methods

Looking to start building those citations for local SEO? Columnist Lydia Jorden shares her strategy for determining which local business listing sites are worth investing in. The post Prioritizing Local Search Profile Listings: 2 Methods appeared first on Search Engine Land.

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Social Profile SEO: Optimizing For Rankings & Search Visibility

Social media marketing is important in and of itself, but columnist Tony Edward reminds us that it can help with search engine optimization (SEO) and online reputation management as well. The post Social Profile SEO: Optimizing For Rankings & Search Visibility appeared first on Search Engine…

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Google Drops Profile Photos, Google+ Circle Count From Authorship In Search Results

Google’s John Mueller has announced that Google is making a major change in the search results around authorship. Specifically, Google is dropping the profile photo and circle count from the search listings where authorship is assigned to a web page. Mueller said that the “click-through…

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