Alphabet (GOOG) third quarter beats estimates: $27.8 billion, revenues up 24%

Google paid clicks were up 55 percent, but CPCs were off 18 percent. The post Alphabet (GOOG) third quarter beats estimates: $ 27.8 billion, revenues up 24% appeared first on Search Engine Land.

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Alphabet (GOOG) third quarter beats estimates: $27.8 billion, revenues up 24%

Google paid clicks were up 55 percent, but CPCs were off 18 percent. The post Alphabet (GOOG) third quarter beats estimates: $ 27.8 billion, revenues up 24% appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


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Alphabet (GOOG) third quarter beats estimates: $27.8 billion, revenues up 24%

Google paid clicks were up 55 percent, but CPCs were off 18 percent. The post Alphabet (GOOG) third quarter beats estimates: $ 27.8 billion, revenues up 24% appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


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Google AdWords Adds Mobile Bid Adjustment Simulator, First Position Estimates

New tools available to all advertisers to inform manual bid optimizations. The post Google AdWords Adds Mobile Bid Adjustment Simulator, First Position Estimates appeared first on Search Engine Land.

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SearchCap: Search Market Share Report, Google Keyword Planner Adds Conversion Estimates & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Down Slightly, Bing-Yahoo Up In October comScore Search Report Google saw its share of the US search market drop slightly in October, while both Bing and…

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Google Keyword Planner Now Shows Conversion Estimates

Google announced today that conversion estimates have been added to the Keyword Planner tool in AdWords. Google will use an account’s historical conversion data, or users can enter their own conversion rates and conversion values to see how bid changes might impact metrics such as estimated…

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Google Redesigns Maps, Adds OpenTable Reservations, Uber Estimates

Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local search and navigation product it once was and become an increasingly sophisticated local discovery tool with an array of content types and improved functionality. Now Google has made Maps more…

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AdWords Brings Keyword Bid Simulator Estimates Into Reporting Columns

With a handy new set of columns, Google is bringing the AdWords bid simulator into fuller view. From the keyword tab, advertisers can now add several columns to their reporting from the new Bid simulator section offered in the Customize Columns menu. A range of  bid simulator estimates can then be…

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Google Adds Conversion Estimates To AdWords Bid Simulator

Bid Simulator, the AdWords tool that shows click, impression and cost estimates, now includes conversion predictions. The Bid Simulator displays estimates for both 1-per-click and many-per-click conversions you might have received with different bids. As with the other estimated data, the…

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