SearchCap: Google AdWords Editor, Direct Is Organic Traffic & America Movie Not Found

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “America” Movie Filmmaker Sends Legal Demand For Google To Fix Showtime Results The Hollywood Reporter writes that Dinesh D’Souza’s movie,…

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Experiment Shows Up To 60% Of “Direct” Traffic Is Actually Organic Search

Everyone knows that browsers don’t always report where visitors came from when they arrive at a website. When they don’t report where they were in the Hypertext Transfer Protocol (HTTP) referrer header, often the traffic is considered “Direct” — which really means,…

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88% Of Consumers Trust Online Reviews As Much As Personal Recommendations

We at BrightLocal have released the findings of our annual Local Consumer Review Survey, which reveals the growing importance of online reviews in the purchasing decision. About Local Consumer Review Survey 2014 This is the 4th year we have conducted this study into consumer usage and attitudes…

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SearchCap: Google AdWords Removes Delete, Right To Be Forgotten Confusion & July 4th

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Semantics: Google AdWords To Replace “Delete” With “Remove” In Most Instances It’s always seemed odd that choosing to…

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Semantics: Google AdWords To Replace “Delete” With “Remove” In Most Instances

It’s always seemed odd that choosing to “Delete” a campaign, for example, in AdWords doesn’t actually mean the campaign will be vaporized as if it never existed. It’s not possible to truly delete a campaign from an account — that historical data remains available…

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What Local Business Leaders Must Know About Search Engines And SEO

When I write about SEO and business success, I often realize that I’ve touched upon a point that merits a column of it’s own. This is one such column. It will focus on the fact that online and offline marketing have grown inextricably codependent — especially for local businesses….

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Google Orders Terminator Robots Not To Kill Founders Brin & Page

How do you stop the unstoppable killer Terminators if you’re not Sarah Connor? Google does it with a simple text file. People have noted today that Google has a special “robot.txt” file that pokes fun at stopping the Terminators. Robots.txt files are actually used to stop robots…

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The EU’s Right To Be Forgotten Is A Mess & How Google’s Making It Worse

“The road to hell is paved with good intentions,” the saying goes. There are plenty of good intentions with the EU’s Right To Be Forgotten mandate, as well as Google’s attempt to meet new obligations under it. Things are still going to hell regardless. Thanks to the new…

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Bing Brings The Fireworks To Its July 4th Homepage

To celebrate the July 4th holiday today, Bing’s homepage features an image by Steve Kelly of a fireworks display over the Hudson River. The hidden links within the page offers shortcuts to a selection of American-themed searches, including: “Fourth of July” “Hoboken, New…

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The 4 Truths About Link Building

The world of link building hasn’t just evolved over the last couple of years — it has been completely turned upside down. In essence, what in many ways was once a relatively easy business has become a formidable venture to maintain. Just a few years ago, finding sources to build links…

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