Leading up to the mobile-first index, Google has some advice

Want to take your mobile site from an m-dot to responsive? Here is how Google recommends you do it. The post Leading up to the mobile-first index, Google has some advice appeared first on Search Engine Land.

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The limitations of Google AdWords demographic targeting

Proper demographic targeting can improve your search ads’ performance. Unfortunately, as columnist Andy Taylor points out, Google doesn’t always make demographic targeting easy. The post The limitations of Google AdWords demographic targeting appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to conduct an SEO content audit

Columnist Thomas Stern shows how a content audit, when done right, can help you assess whether your content is relevant not only to your brand goals and SEO objectives, but also to the customer’s needs. The post How to conduct an SEO content audit appeared first on Search Engine Land.

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SearchCap: Yelp hits Google again, link building & SMX East preview

Below is what happened in search today, as reported on and from other places across the web. The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

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SearchCap: Yelp hits Google again, link building & SMX East preview

Below is what happened in search today, as reported on and from other places across the web. The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

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SearchCap: Yelp hits Google again, link building & SMX East preview

Below is what happened in search today, as reported on and from other places across the web. The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

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Here’s your preview of what to expect next month at SMX East

Attending SMX is a bucket list item for many search marketers. Join us October 24-26 in NYC for three days of learning, 50+ sessions, 80+ dynamic and expert speakers, keynotes, exceptional networking and more. If you’re involved in SEO, SEM, social media marketing or other customer-facing…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

Below is what happened in search today, as reported on and from other places across the web. The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing