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Monthly Archives: October 2019

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How to find your ideal SEO agency

Posted on October 24, 2019 by gftshappy

An ideal agency has expertise up and down the chain that can help demonstrate the skillset of the agency as a whole.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Agency, Find, Ideal

E-commerce ad spend on search and social product ads keeps growing

Posted on October 24, 2019 by gftshappy

Product ad spend growth on social outpaced search in the third quarter, Kenshoo reports.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged ECommerce, Growing, Keeps, Product, Search, Social, Spend

Microsoft search, LinkedIn revenue growth remains slower than a year ago

Posted on October 24, 2019 by gftshappy

Cloud helped the company beat expectations with overall revenues of $ 33.1 billion in the first fiscal quarter of 2020.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Growth, LinkedIn, Microsoft, remains, Revenue…, Search, Slower, than, Year

Video: Eric Enge on building and selling his SEO agency

Posted on October 24, 2019 by gftshappy

Also learn about why giving back to the community can return huge rewards.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Agency, Building, Enge, Eric, Selling, Video

Conditional ads – customized ads made easy

Posted on October 23, 2019 by gftshappy

A new approach combines the benefits of feed-based customization with the simplicity of IF functions.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Conditional, Customized, Easy, made

Featured snippets display on desktop 13% more often than mobile, study finds

Posted on October 23, 2019 by gftshappy

URLs matched 91% of the time when featured snippets were displayed on both devices.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Desktop, Display, Featured, Finds, Mobile, more., Often, Snippets, Study, than

Microsoft Advertising unveils interface redesign

Posted on October 23, 2019 by gftshappy

The new user experience brings it in line with Google Ads.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Advertising, Interface, Microsoft, Redesign, unveils

Screaming Frog releases SEO Spider version 12.0

Posted on October 22, 2019 by gftshappy

The update adds PageSpeed Insights API integration and auto-saves.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged 12.0, Frog, Releases, Screaming, spider, Version

SMX Overtime: Rise of the PPC geek

Posted on October 22, 2019 by gftshappy

The PPC track at SMX Advanced Europe discussed entity harvesting, automation, audience targeting, “broadience” and the need for better technical integration in search marketing.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Geek, Overtime, Rise

Your inside look at SMX East

Posted on October 22, 2019 by gftshappy

Behold: The Big SMX Preview Is Here!

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged East, Inside, Look

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