SPONSOR MESSAGE: How to Turn One Piece of Content into 100

At the core, content repurposing is the act of taking a single piece of content and tailoring it for delivery to multiple channels. Download this white paper from Oracle to learn the fine art of repurposing content for relevancy and reach. The post SPONSOR MESSAGE: How to Turn One Piece of Content…

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Google Search Console Adds Apps Data To Search Analytics & Fetch As Google

Google adds two new features for App Indexing in the Search Console; Search Analytics and Fetch as Google support. The post Google Search Console Adds Apps Data To Search Analytics & Fetch As Google appeared first on Search Engine Land.

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Google Has New Head Of Web Spam But Won’t Be The “New Matt Cutts”

Google’s outreach to publishers and SEOs will continue to be split among a variety of people rather than being tied to the web spam fighting chief. The post Google Has New Head Of Web Spam But Won’t Be The “New Matt Cutts” appeared first on Search Engine Land.

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Research Reveals The Distinct Ways Users Search

Columnist Nathan Safran shares data and insights from a recent study conducted by Blue Nile Research that may change the way you think about keyword research. The post Research Reveals The Distinct Ways Users Search appeared first on Search Engine Land.

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6 Keys To Getting Local SEO Started On The Right Foot

For small businesses wondering how to get into local search engine optimization (SEO), contributor Tamar Weinberg has provided this handy beginner’s guide. The post 6 Keys To Getting Local SEO Started On The Right Foot appeared first on Search Engine Land.

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SearchCap: Google Maps Apology, Matt Cutts Replaced & App Indexing Data

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps Apology, Matt Cutts Replaced & App Indexing Data appeared first on Search Engine Land.

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Search In Pics: Google Carnival, Google Now Mug & The Breaker Lab

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Breaker Lab: Source: Google+ Google Now Mug: Source: Google+ Android…

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Google Adds “Nearby Business” Mobile Ad Format For Location-Related Searches

Up to four paid business listings will display with direction and click-to-call links. The post Google Adds “Nearby Business” Mobile Ad Format For Location-Related Searches appeared first on Search Engine Land.

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Google To Implement Googlebomb Fix To Prevent Racist Listings In Google Maps

Crowdsourcing the entire web goes bad with Google Maps, causing many locations to be relevant for slurs and derogatory words. Google promises a fix is on the way. The post Google To Implement Googlebomb Fix To Prevent Racist Listings In Google Maps appeared first on Search Engine Land.

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SearchCap: Bing App Index, Apple Maps Transit, Google Shopping Ads & Nearby Businesses

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing App Index, Apple Maps Transit, Google Shopping Ads & Nearby Businesses appeared first on Search Engine Land.

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