Using AdWords Auction Insights To Find Out Who’s Winning On Mobile

The Auction Insights report gives you visibility into the auctions you compete in. Contributor Matt Lawson explains out how to use it to your best advantage. The post Using AdWords Auction Insights To Find Out Who’s Winning On Mobile appeared first on Search Engine Land.

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Who’s Tops? Bud Light Is Unseated As Number One Super Bowl Advertiser On Google And Bing

It looks like we have an upset. Bud Light appeared to be the clear front runner among Super Bowl advertisers running paid search ads on Google and Bing, It turns out the King of Beer’s less filling counterpart is merely the runner up on both search engines. Volkswagen has garnered the top…

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