SearchCap: Google Home Services ads mobile, live popular times in Maps & SEO KPIs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home Services ads mobile, live popular times in Maps & SEO KPIs appeared first on Search Engine Land.

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Using popular culture to drive local positioning

Local search columnist Lydia Jorden delves into how businesses can utilize hot trends in news and popular culture — like Pokémon Go — to drive SERP positioning and a presence in the local digital ecosystem. The post Using popular culture to drive local positioning appeared first on Search Engine…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Using popular culture to drive local positioning

Local search columnist Lydia Jorden delves into how businesses can utilize hot trends in news and popular culture — like Pokémon Go — to drive SERP positioning and a presence in the local digital ecosystem. The post Using popular culture to drive local positioning appeared first on Search Engine…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

England’s Lulworth Cove Tops Bing’s List Of Most Popular 2013 Homepage Images

Bing has released its ten most popular homepage images of the year, with England’s Lulworth Cove off of the Jurassic Coast topping the list. According to the site, homepage popularity was based on user interactions. While the list includes a collection of pictures from across the globe, a…

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Staying Competitive In PPC: Learning From Black Friday’s Most Popular Offers

The five-day Black Friday weekend from Thanksgiving to Cyber Monday provided an insightful glimpse into how retailers are running their PPC strategies for the holidays. Particularly interesting are the variety of offer types run by retailers, ranging from the expected free shipping to 2-in-1 offers…

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Ask.com Posts Most Popular Questions Of 2013 Without Waiting To See What Gets Asked In Dec.

It’s not even Thanksgiving week, but Ask.com has posted its Most Popular Questions and Search Terms for the year, listing 2013′s top ten trending terms for news, celebrity and entertainment, and political searches. According to the site, the Royal Baby ranked No. 1 for the top searched…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing