Making your content perform beyond just SEO

Content that generates traffic is great; content that generates leads and sales is better. Columnist Janet Driscoll Miller offers tips for content performance, from creation to optimization to conversion. The post Making your content perform beyond just SEO appeared first on Search Engine Land.

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Help! I just launched a new website and my search rankings tanked!

Inadvertently ruining your newly redesigned website’s SEO can be a nightmare. Columnist Will Scott explains four mistakes you must avoid before you launch. The post Help! I just launched a new website and my search rankings tanked! appeared first on Search Engine Land.

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Transform Your Searches into Sales — No Tricks, Just Treats

Just in time for Halloween! Kick-off the holiday shopping season with this October 27 webcast. The post Transform Your Searches into Sales — No Tricks, Just Treats appeared first on Search Engine Land.

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Bing Just Made Finding Recipes Easier With Its New Recipe Badge

Then tiny chefs hat in the bottom left corner of images marks which food photos are attached to recipes posted online. The post Bing Just Made Finding Recipes Easier With Its New Recipe Badge appeared first on Search Engine Land.

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Is Mobile Search More Than Just Being Mobile “Friendly”?

Columnist Trond Lyngbø answers your frequently asked questions about mobile SEO and Google’s upcoming mobile algorithm change. The post Is Mobile Search More Than Just Being Mobile “Friendly”? appeared first on Search Engine Land.

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Google Bolding Answers, Not Just Queries, In The Search Results

Google isn’t just bolding the search query now, but also the answers to your search queries. The post Google Bolding Answers, Not Just Queries, In The Search Results appeared first on Search Engine Land.

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Bing’s New Best-Sellers Carousel Helps Readers Find Just The Right Book

Microsoft’s search engine now displays carousel of New York Times best-selling books when searching for specific book genres. The post Bing’s New Best-Sellers Carousel Helps Readers Find Just The Right Book appeared first on Search Engine Land.

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Bing Glitch Causes Either Just Ads Or Just Organic Listings To Display On Search Results

A funky thing happened today on Bing. Depending on your location, it appears, Bing returned search results with either nearly all ads or the opposite, just organic results. All Paid With the exception of image search results and related search suggestions, the only results on a search for…

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RKG: Q1 US Paid Search Up 17 Percent, Fueled By PLAs; Smartphones Drove Just 7 Percent Of Spend

RKG is out with its first quarter Digital Marketing Report today, showing US paid search spend increased 17 percent year-over-year. This echoes positive Q1 global growth trends reported by Covario (25 percent) and IgnitionOne (8 percent). Mobile devices and product listing ads (PLAs) both drove…

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