Trademark Court’s Impossible Order: Uber Told To Change Google Search Results

Judge tries to strike a balance but fails to understand the inherent problem at the heart of order — controlling search outcomes. The post Trademark Court’s Impossible Order: Uber Told To Change Google Search Results appeared first on Search Engine Land.

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How To Overcome Your Client’s Expectations Of Impossible Results

There isn’t much I dislike about Web marketing, but dealing with clients whose expectations don’t align with reality has to top the list. While many might gripe and complain that the client “just doesn’t get it” (often a true statement), the client’s absence of…

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