When AMP and other Google initiatives go to the grave, are your SEO efforts going with it? [Video]

Before adopting, SEOs need to consider how long a new feature may be around for, the cost of implementation and maintenance, and whether increased visibility leads to increased revenue.

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Why Grave Misconceptions About SEO Still Persist

Myths and misconceptions about search engine optimization just don’t seem to go away. Columnist Jayson DeMers offers an explanation for why this is so and what SEO professionals can do about it. The post Why Grave Misconceptions About SEO Still Persist appeared first on Search Engine Land.

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