Pixel problems: Troubleshooting your paid media tracking implementation

Here are tips to avoid tracking problems with GoogleAds and BingAds by carefully managing tags and also learn to identify solutions for some common mistakes.

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Bing launches UET Tag Helper, a troubleshooting Chrome extension

Now quickly check if UET tags are set up correctly without having to wait for validation in the UI The post Bing launches UET Tag Helper, a troubleshooting Chrome extension appeared first on Search Engine Land.

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Troubleshooting AdWords Conversion Tracking For Non-Techies

So, the developer didn’t implement your AdWords tracking code properly. What can you do? Columnist Pauline Jakober shares her advice. The post Troubleshooting AdWords Conversion Tracking For Non-Techies appeared first on Search Engine Land.

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AdWords Scripts For Every Level: Part 2, Intermediate Tips For Editing & Troubleshooting

This is the second in a three-part series on using AdWords Scripts. In the first part we covered how to read scripts. In part two, we go beyond the very basics and look at some of the issues that new scripts users run into. I asked scripts whizzes, Frederick Vallaeys, former Googler and co-founder…

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