Google will continue to try to surface high quality, relevant content while downgrading sites that attempt to exploit peoples’ reputations.
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Gary Illyes from Google told us Google’s new Penguin 4.0 algorithm devalues spam, ignores it — but Panda demotes the spam by adjusting the rankings down. The post Google Panda demotes or adjusts your rankings down — it does not devalue appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Panda demotes, Google News fact check & keyword research appeared first on Search Engine Land.
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