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Google dropping follow and welcome offers in local listings

Posted on February 18, 2022 by gftshappy

Soon, you won’t be able to follow local businesses in Google anymore.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Dropping, Follow, Google, Listings, Local, Offers, Welcome

Microsoft Advertising now offers Filter Link Extensions

Posted on January 26, 2021 by gftshappy

Filter Link Extensions give advertisers more visibility and the opportunity to tell customers more about their business offerings.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Advertising, Extensions, Filter, Link, Microsoft, Offers

As local media lose budgets, Field Day offers ‘last mile activation’ for brands

Posted on December 11, 2020 by gftshappy

The company says it offers local human outreach at scale.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Activation, Brands, Budgets, Field, Last, Local, lose, Media, mile, Offers

As local media lose budgets, Field Day offers ‘last mile activation’ for brands

Posted on December 11, 2020 by gftshappy

The company says it offers local human outreach at scale.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Activation, Brands, Budgets, Field, Last, Local, lose, Media, mile, Offers

Microsoft Advertising offers free stock images for Audience ads

Posted on July 26, 2020 by gftshappy

A new partnership with Shutterstock opens up the stock image library to advertisers.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Advertising, Audience, Free, Images, Microsoft, Offers, stock

Yelp offers upgraded COVID reopening tools for local businesses, restaurants

Posted on June 16, 2020 by gftshappy

The company is also modifying Waitlist to help restaurants to better manage capacity during mandatory social distancing.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Businesses, COVID, Local, Offers, reopening, Restaurants, Tools, Yelp, “Upgraded

Google My Business offers more flexibility with business hours

Posted on June 7, 2020 by gftshappy

Check your Google My Business console to set your “more hours” to reflect COVID-19 precautions.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Business, flexibility, Google, Hours, more., Offers

Yelp sees huge decline in restaurant demand, offers $25MM relief package

Posted on March 21, 2020 by gftshappy

Yelp is seeking to become a hub for “virtual local businesses” during the coronavirus outbreak.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged $25MM, Decline, Demand, Huge, Offers, Package, relief, Restaurant, Sees, Yelp

Google Ads offers more granular conversion actions for leads and sales

Posted on February 17, 2020 by gftshappy

The new options give advertisers more options to track website actions through the customer journey.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Actions, Conversion, Google, granular, Leads, more., Offers, Sales

Google expands Local campaigns inventory, BOPIS offers for Shopping campaigns

Posted on November 18, 2019 by gftshappy

New Local inventory includes Promoted Pins in Maps and catalog-style ads in Display.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged BOPIS, Campaigns, Expands, Google, Inventory, Local, Offers, Shopping

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