Share Good Things » You’re http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 First-party data: 4 internal checks to make sure you’re ready http://www.sharegoodthings.net/first-party-data-4-internal-checks-to-make-sure-youre-ready/ http://www.sharegoodthings.net/first-party-data-4-internal-checks-to-make-sure-youre-ready/#comments Thu, 24 Mar 2022 15:22:41 +0000 gftshappy http://www.sharegoodthings.net/first-party-data-4-internal-checks-to-make-sure-youre-ready/ Ask yourself these questions to ensure compliance without sacrificing user engagement.

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]]> http://www.sharegoodthings.net/first-party-data-4-internal-checks-to-make-sure-youre-ready/feed/ 0 Three strikes, you’re out: Google’s new ad policy violations pilot http://www.sharegoodthings.net/three-strikes-youre-out-googles-new-ad-policy-violations-pilot/ http://www.sharegoodthings.net/three-strikes-youre-out-googles-new-ad-policy-violations-pilot/#comments Wed, 21 Jul 2021 04:23:29 +0000 gftshappy http://www.sharegoodthings.net/three-strikes-youre-out-googles-new-ad-policy-violations-pilot/ Continue reading →]]> Google Ads plans to expand the scope of the project after the initial pilot to include more policy types.

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]]> http://www.sharegoodthings.net/three-strikes-youre-out-googles-new-ad-policy-violations-pilot/feed/ 0 Looking to leave WordPress behind? You’re not alone http://www.sharegoodthings.net/looking-to-leave-wordpress-behind-youre-not-alone/ http://www.sharegoodthings.net/looking-to-leave-wordpress-behind-youre-not-alone/#comments Tue, 25 May 2021 21:22:22 +0000 gftshappy http://www.sharegoodthings.net/looking-to-leave-wordpress-behind-youre-not-alone/ Continue reading →]]> Rising priorities like site speed and multi-platform distribution are driving enterprises to explore headless and hybrid content management systems, according to our new MarTech Intelligence Report.

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]]> http://www.sharegoodthings.net/looking-to-leave-wordpress-behind-youre-not-alone/feed/ 0 Confused by Facebook’s Limited Data Use for CCPA? You’re not alone http://www.sharegoodthings.net/confused-by-facebooks-limited-data-use-for-ccpa-youre-not-alone/ http://www.sharegoodthings.net/confused-by-facebooks-limited-data-use-for-ccpa-youre-not-alone/#comments Fri, 04 Sep 2020 19:22:21 +0000 gftshappy http://www.sharegoodthings.net/confused-by-facebooks-limited-data-use-for-ccpa-youre-not-alone/ How to respect user choice and still market in California effectively.

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]]> http://www.sharegoodthings.net/confused-by-facebooks-limited-data-use-for-ccpa-youre-not-alone/feed/ 0 You’re about to miss Search Marketing Expo http://www.sharegoodthings.net/youre-about-to-miss-search-marketing-expo/ http://www.sharegoodthings.net/youre-about-to-miss-search-marketing-expo/#comments Sun, 03 Nov 2019 06:23:08 +0000 gftshappy http://www.sharegoodthings.net/youre-about-to-miss-search-marketing-expo/ SMX East kicks off in two weeks! Will we see you there?

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]]> http://www.sharegoodthings.net/youre-about-to-miss-search-marketing-expo/feed/ 0 You’re about to miss SMX Advanced. Get your ticket now! http://www.sharegoodthings.net/youre-about-to-miss-smx-advanced-get-your-ticket-now/ http://www.sharegoodthings.net/youre-about-to-miss-smx-advanced-get-your-ticket-now/#comments Tue, 21 May 2019 21:22:24 +0000 gftshappy http://www.sharegoodthings.net/youre-about-to-miss-smx-advanced-get-your-ticket-now/ T-minus two weeks! Will we see you in Seattle?

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]]> http://www.sharegoodthings.net/youre-about-to-miss-smx-advanced-get-your-ticket-now/feed/ 0 If you’re not remarketing keywords, you’re missing out http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/ http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/#comments Sat, 11 May 2019 16:22:47 +0000 gftshappy http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/ Continue reading →]]> Targeting methods have moved beyond keywords and SMBs should now be interacting with potential customers alongside their entire purchase cycle.

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]]> http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/feed/ 0 If you’re not using Remarketing Lists and Similar Audiences for Search, you’re leaving money on the table http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/ http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/#comments Sat, 22 Sep 2018 02:22:20 +0000 gftshappy http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/ Continue reading →]]> Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here’s how.

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]]> http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/feed/ 0 Action needed if you’re using adsenseformobileapps.com to exclude apps from Google Display campaigns http://www.sharegoodthings.net/action-needed-if-youre-using-adsenseformobileapps-com-to-exclude-apps-from-google-display-campaigns/ http://www.sharegoodthings.net/action-needed-if-youre-using-adsenseformobileapps-com-to-exclude-apps-from-google-display-campaigns/#comments Thu, 02 Aug 2018 15:23:02 +0000 gftshappy http://www.sharegoodthings.net/action-needed-if-youre-using-adsenseformobileapps-com-to-exclude-apps-from-google-display-campaigns/ Continue reading →]]> It’s still possible to keep Display ads from showing on apps, and there are many ways to fine-tune app targeting.

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]]> http://www.sharegoodthings.net/action-needed-if-youre-using-adsenseformobileapps-com-to-exclude-apps-from-google-display-campaigns/feed/ 0 If you’re not updating ROAS and CPA targets frequently, you’re missing out http://www.sharegoodthings.net/if-youre-not-updating-roas-and-cpa-targets-frequently-youre-missing-out/ http://www.sharegoodthings.net/if-youre-not-updating-roas-and-cpa-targets-frequently-youre-missing-out/#comments Tue, 12 Jun 2018 14:22:25 +0000 gftshappy http://www.sharegoodthings.net/if-youre-not-updating-roas-and-cpa-targets-frequently-youre-missing-out/ Implementing automated bids from the engines doesn’t mean advertisers can forget about bid management.

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