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Would you have pursued a four-year degree in PPC or SEO?; Tuesday’s daily brief

gftshappy — Thu, 22 Jul 2021 08:22:58 +0000

And, the Marketoonist provides some perspective on what consumers really care about.

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Would your job be easier or more difficult if Google wasn’t the dominant platform?; Thursday’s daily brief

gftshappy — Thu, 15 Jul 2021 15:22:56 +0000

And, we say goodbye to Twitter’s Fleets and Google Posts for knowledge panels.

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What would it take for new search engines to succeed?

gftshappy — Tue, 15 Dec 2020 21:23:28 +0000

Neeva and You.com seek to pick up segments of users overlooked by Google, and with shifting user preferences and increased governmental scrutiny, there might be an opportunity.

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DuckDuckGo: Google’s mobile share would drop 20% with new search choice screen

gftshappy — Tue, 11 Aug 2020 07:23:01 +0000

The finding was based on user testing and an eye tracking study.

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Marketers surveyed say they would choose Google Ads over SEO if they had to

gftshappy — Thu, 02 Apr 2020 01:22:48 +0000

A separate but thematically related survey found that only 30% of SMB owners had an SEO strategy.

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Only 30% of SMBs would recommend their current SEO provider, survey finds

gftshappy — Wed, 03 Jul 2019 18:22:31 +0000

Those who spent $ 500 or more per month were likely to be happier, but the survey still finds low satisfaction with the industry overall.

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4 reasons the world would end at the demise of local SEO

gftshappy — Sat, 16 Jul 2016 23:24:03 +0000

It’s hard to imagine a world without local search. Columnist Lydia Jorden delves into four different industries that must optimize for local search, paired with a specific strategy to help optimize for streamlined customer searches. Does your local search strategy encompass these techniques? The…

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Drop In Bing? Moving To HTTPS (SNI) Would Have Caused It

gftshappy — Sat, 04 Jul 2015 02:22:34 +0000

Many webmasters have been pressured to switch from HTTP to HTTPS, but some are finding that this is resulting in a loss of traffic from Bing. Columnist Ben Goodsell explains the issue and offers solutions. The post Drop In Bing? Moving To HTTPS (SNI) Would Have Caused It appeared first on Search…

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New Google Feature Would Offer Video Chats With Doctors

gftshappy — Mon, 13 Oct 2014 17:25:56 +0000

According to a report from Engadget.com, Google is trying out a new way to help users diagnose whatever ailments they may be suffering, or, at least, searching. When searching for illness-related symptoms, users would see a “Talk with a doctor now” link within the Google search card….

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Nadella Would Bring Search Cred To Microsoft CEO Role

gftshappy — Sat, 01 Feb 2014 16:29:11 +0000

Based on several reports is appears very likely that Microsoft will announce that Satya Nadella will be the next CEO. He brings an engineering background to the C suite. He’s also a B-school grad. For the past three years Nadella has run Microsoft’s Server & Tools business. Before…

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