Share Good Things » Truth http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 [Reminder] Live webcast: How to create a single source of data truth for marketing http://www.sharegoodthings.net/reminder-live-webcast-how-to-create-a-single-source-of-data-truth-for-marketing/ http://www.sharegoodthings.net/reminder-live-webcast-how-to-create-a-single-source-of-data-truth-for-marketing/#comments Fri, 27 Jan 2017 19:22:24 +0000 gftshappy http://www.sharegoodthings.net/reminder-live-webcast-how-to-create-a-single-source-of-data-truth-for-marketing/ Continue reading →]]> According to McKinsey and Forrester, an integrated marketing analytics approach can free up 15-20% of marketing spend while driving higher campaign conversions. But, with four out of five marketing organizations struggling to merge their data points, it’s clear that marketers still have many…

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]]> http://www.sharegoodthings.net/reminder-live-webcast-how-to-create-a-single-source-of-data-truth-for-marketing/feed/ 0 The trouble with truth http://www.sharegoodthings.net/the-trouble-with-truth/ http://www.sharegoodthings.net/the-trouble-with-truth/#comments Thu, 24 Nov 2016 08:23:19 +0000 gftshappy http://www.sharegoodthings.net/the-trouble-with-truth/ Continue reading →]]> Do search engines and other content distribution platforms have a responsibility to present information that is true? Columnist Janet Driscoll Miller discusses the issues surrounding this question. The post The trouble with truth appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/the-trouble-with-truth/feed/ 0 SEO & The Zero Moment of Truth http://www.sharegoodthings.net/seo-the-zero-moment-of-truth/ http://www.sharegoodthings.net/seo-the-zero-moment-of-truth/#comments Tue, 01 Mar 2016 14:22:29 +0000 gftshappy http://www.sharegoodthings.net/seo-the-zero-moment-of-truth/ Continue reading →]]> Columnist Marcus Miller discusses how the customer journey has changed in the digital age and recommends ways to reach consumers at each stage of the journey via SEO. The post SEO & The Zero Moment of Truth appeared first on Search Engine Land.

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