Share Good Things » Trademark http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Competition forces retailers to rethink the role of branded, non-branded and trademark traffic http://www.sharegoodthings.net/competition-forces-retailers-to-rethink-the-role-of-branded-non-branded-and-trademark-traffic/ http://www.sharegoodthings.net/competition-forces-retailers-to-rethink-the-role-of-branded-non-branded-and-trademark-traffic/#comments Tue, 25 Feb 2020 14:22:29 +0000 gftshappy http://www.sharegoodthings.net/competition-forces-retailers-to-rethink-the-role-of-branded-non-branded-and-trademark-traffic/ Continue reading →]]> The saturated Google Ads landscape is forcing retailers to reconsider the value of traffic at every stage of the shopping journey, particularly at the top of the funnel.

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]]> http://www.sharegoodthings.net/competition-forces-retailers-to-rethink-the-role-of-branded-non-branded-and-trademark-traffic/feed/ 0 Keyword infringement: Edible Arrangements files $209M trademark suit against Google http://www.sharegoodthings.net/keyword-infringement-edible-arrangements-files-209m-trademark-suit-against-google/ http://www.sharegoodthings.net/keyword-infringement-edible-arrangements-files-209m-trademark-suit-against-google/#comments Tue, 20 Feb 2018 07:22:27 +0000 gftshappy http://www.sharegoodthings.net/keyword-infringement-edible-arrangements-files-209m-trademark-suit-against-google/ Continue reading →]]> While use of trademarked keywords has been allowed by courts, this case may be more complicated than it seems on the surface. The post Keyword infringement: Edible Arrangements files $ 209M trademark suit against Google appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/keyword-infringement-edible-arrangements-files-209m-trademark-suit-against-google/feed/ 0 Initial Interest Confusion rears its ugly head once more in trademark infringement case http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case-2/ http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case-2/#comments Sat, 27 May 2017 23:24:07 +0000 gftshappy http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case-2/ Continue reading →]]> Columnist Chris Silver Smith details recent trademark infringement cases in which site search results pages caused legal issues for retailer sites. E-commerce businesses should take notice! The post Initial Interest Confusion rears its ugly head once more in trademark infringement case appeared…

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]]> http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case-2/feed/ 0 SearchCap: Search trademark issues & search pictures http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-3/ http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-3/#comments Sat, 27 May 2017 16:23:50 +0000 gftshappy http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-3/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Search trademark issues & search pictures appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-3/feed/ 0 SearchCap: Search trademark issues & search pictures http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-2/ http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-2/#comments Sat, 27 May 2017 09:22:23 +0000 gftshappy http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-2/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Search trademark issues & search pictures appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures-2/feed/ 0 SearchCap: Search trademark issues & search pictures http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures/ http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures/#comments Sat, 27 May 2017 02:22:22 +0000 gftshappy http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Search trademark issues & search pictures appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/searchcap-search-trademark-issues-search-pictures/feed/ 0 Initial Interest Confusion rears its ugly head once more in trademark infringement case http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case/ http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case/#comments Fri, 26 May 2017 19:28:24 +0000 gftshappy http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case/ Continue reading →]]> Columnist Chris Silver Smith details recent trademark infringement cases in which site search results pages caused legal issues for retailer sites. E-commerce businesses should take notice! The post Initial Interest Confusion rears its ugly head once more in trademark infringement case appeared…

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]]> http://www.sharegoodthings.net/initial-interest-confusion-rears-its-ugly-head-once-more-in-trademark-infringement-case/feed/ 0 Trademark Court’s Impossible Order: Uber Told To Change Google Search Results http://www.sharegoodthings.net/trademark-courts-impossible-order-uber-told-to-change-google-search-results/ http://www.sharegoodthings.net/trademark-courts-impossible-order-uber-told-to-change-google-search-results/#comments Sun, 21 Feb 2016 20:25:22 +0000 gftshappy http://www.sharegoodthings.net/trademark-courts-impossible-order-uber-told-to-change-google-search-results/ Continue reading →]]> Judge tries to strike a balance but fails to understand the inherent problem at the heart of order — controlling search outcomes. The post Trademark Court’s Impossible Order: Uber Told To Change Google Search Results appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/trademark-courts-impossible-order-uber-told-to-change-google-search-results/feed/ 0 Report: Brands May Lose 10K to 60K Visitors Per Month To PPC Trademark Bidding http://www.sharegoodthings.net/report-brands-may-lose-10k-to-60k-visitors-per-month-to-ppc-trademark-bidding/ http://www.sharegoodthings.net/report-brands-may-lose-10k-to-60k-visitors-per-month-to-ppc-trademark-bidding/#comments Wed, 11 Mar 2015 18:24:27 +0000 gftshappy http://www.sharegoodthings.net/report-brands-may-lose-10k-to-60k-visitors-per-month-to-ppc-trademark-bidding/ Continue reading →]]> Brand Verity’s Q4 study looks at trademark usage in paid search across 10 industry verticals. The post Report: Brands May Lose 10K to 60K Visitors Per Month To PPC Trademark Bidding appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/report-brands-may-lose-10k-to-60k-visitors-per-month-to-ppc-trademark-bidding/feed/ 0 AdWords Click Fraud Service Found Using Google’s Trademark, Promoting Itself On YouTube http://www.sharegoodthings.net/adwords-click-fraud-service-found-using-googles-trademark-promoting-itself-on-youtube/ http://www.sharegoodthings.net/adwords-click-fraud-service-found-using-googles-trademark-promoting-itself-on-youtube/#comments Tue, 29 Jul 2014 07:25:50 +0000 gftshappy http://www.sharegoodthings.net/adwords-click-fraud-service-found-using-googles-trademark-promoting-itself-on-youtube/ Continue reading →]]> How’s this for brazen? For at least two years, a Russian hacker has been running a cheekily-named click fraud service called GoodGoogle, promoting it in videos on Google’s YouTube and using Gmail accounts to correspond with customers. Online security expert, Brian Krebs, recently…

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