Share Good Things » Study http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Case study: More content is not always better for ranking in Google http://www.sharegoodthings.net/case-study-more-content-is-not-always-better-for-ranking-in-google/ http://www.sharegoodthings.net/case-study-more-content-is-not-always-better-for-ranking-in-google/#comments Fri, 30 Apr 2021 19:22:19 +0000 gftshappy http://www.sharegoodthings.net/case-study-more-content-is-not-always-better-for-ranking-in-google/ Continue reading →]]> Content is king in SEO, but it’s critical that it’s the right type of content for your target audience and the SERP landscape for each client.

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]]> http://www.sharegoodthings.net/case-study-more-content-is-not-always-better-for-ranking-in-google/feed/ 0 Study: Comparing the data from 8 SEO tools http://www.sharegoodthings.net/study-comparing-the-data-from-8-seo-tools/ http://www.sharegoodthings.net/study-comparing-the-data-from-8-seo-tools/#comments Thu, 08 Oct 2020 15:22:19 +0000 gftshappy http://www.sharegoodthings.net/study-comparing-the-data-from-8-seo-tools/ Continue reading →]]> Spoiler: The numbers you’ll find don’t match up. SEO metric tools are for general trend analysis and competitor benchmarking, not on specific numbers.

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]]> http://www.sharegoodthings.net/study-comparing-the-data-from-8-seo-tools/feed/ 0 Mixed Directives: A reminder that robots.txt files are handled by subdomain and protocol, including www/non-www and http/https [Case Study] http://www.sharegoodthings.net/mixed-directives-a-reminder-that-robots-txt-files-are-handled-by-subdomain-and-protocol-including-wwwnon-www-and-httphttps-case-study/ http://www.sharegoodthings.net/mixed-directives-a-reminder-that-robots-txt-files-are-handled-by-subdomain-and-protocol-including-wwwnon-www-and-httphttps-case-study/#comments Tue, 28 Apr 2020 14:22:39 +0000 gftshappy http://www.sharegoodthings.net/mixed-directives-a-reminder-that-robots-txt-files-are-handled-by-subdomain-and-protocol-including-wwwnon-www-and-httphttps-case-study/ Continue reading →]]> Since robots.txt files impact crawling, it’s important for site owners to understand how it’s treated by search engines. Columnist Glenn Gabe covers two cases involving multiple robots.txt files (by subdomain and protocol).

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]]> http://www.sharegoodthings.net/mixed-directives-a-reminder-that-robots-txt-files-are-handled-by-subdomain-and-protocol-including-wwwnon-www-and-httphttps-case-study/feed/ 0 The new contextual ad targeting works, study says http://www.sharegoodthings.net/the-new-contextual-ad-targeting-works-study-says/ http://www.sharegoodthings.net/the-new-contextual-ad-targeting-works-study-says/#comments Thu, 26 Mar 2020 15:22:22 +0000 gftshappy http://www.sharegoodthings.net/the-new-contextual-ad-targeting-works-study-says/ A new study looks at how contextual relevance of ads to content influences consumers.

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]]> http://www.sharegoodthings.net/the-new-contextual-ad-targeting-works-study-says/feed/ 0 Yahoo and other Verizon-owned search sites favor Verizon media properties [Study] http://www.sharegoodthings.net/yahoo-and-other-verizon-owned-search-sites-favor-verizon-media-properties-study/ http://www.sharegoodthings.net/yahoo-and-other-verizon-owned-search-sites-favor-verizon-media-properties-study/#comments Tue, 17 Mar 2020 21:22:19 +0000 gftshappy http://www.sharegoodthings.net/yahoo-and-other-verizon-owned-search-sites-favor-verizon-media-properties-study/ Study compared rankings for the same queries across six Bing-powered search sites, including Bing itself.

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]]> http://www.sharegoodthings.net/yahoo-and-other-verizon-owned-search-sites-favor-verizon-media-properties-study/feed/ 0 Case Study: How UGC increased organic blog traffic 228% http://www.sharegoodthings.net/case-study-how-ugc-increased-organic-blog-traffic-228/ http://www.sharegoodthings.net/case-study-how-ugc-increased-organic-blog-traffic-228/#comments Mon, 09 Mar 2020 17:23:17 +0000 gftshappy http://www.sharegoodthings.net/case-study-how-ugc-increased-organic-blog-traffic-228/ Continue reading →]]> User-generated content helped a healthcare network nonprofit cut down time spent sourcing unique copy, while engaging their audience and increasing organic traffic by 200+%.

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]]> http://www.sharegoodthings.net/case-study-how-ugc-increased-organic-blog-traffic-228/feed/ 0 Google desktop favicon search results study http://www.sharegoodthings.net/google-desktop-favicon-search-results-study/ http://www.sharegoodthings.net/google-desktop-favicon-search-results-study/#comments Fri, 17 Jan 2020 19:23:20 +0000 gftshappy http://www.sharegoodthings.net/google-desktop-favicon-search-results-study/ Continue reading →]]> With this latest update, Google has made identification of ads less accurate so people think more results are ads when they’re not.

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]]> http://www.sharegoodthings.net/google-desktop-favicon-search-results-study/feed/ 0 Case study: The true value of informational content for e-commerce SEO http://www.sharegoodthings.net/case-study-the-true-value-of-informational-content-for-e-commerce-seo/ http://www.sharegoodthings.net/case-study-the-true-value-of-informational-content-for-e-commerce-seo/#comments Thu, 16 Jan 2020 22:22:24 +0000 gftshappy http://www.sharegoodthings.net/case-study-the-true-value-of-informational-content-for-e-commerce-seo/ Continue reading →]]> Data suggests that informational content pages do indeed help rank better for search queries with commercial intent.

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]]> http://www.sharegoodthings.net/case-study-the-true-value-of-informational-content-for-e-commerce-seo/feed/ 0 Rich answers in Google mobile search more than doubled since 2018, study finds http://www.sharegoodthings.net/rich-answers-in-google-mobile-search-more-than-doubled-since-2018-study-finds/ http://www.sharegoodthings.net/rich-answers-in-google-mobile-search-more-than-doubled-since-2018-study-finds/#comments Tue, 19 Nov 2019 21:22:48 +0000 gftshappy http://www.sharegoodthings.net/rich-answers-in-google-mobile-search-more-than-doubled-since-2018-study-finds/ Image carousels also occurred 151% more often than the previous year.

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]]> http://www.sharegoodthings.net/rich-answers-in-google-mobile-search-more-than-doubled-since-2018-study-finds/feed/ 0 Local business study finds 0% of site traffic coming from email, paid media http://www.sharegoodthings.net/local-business-study-finds-0-of-site-traffic-coming-from-email-paid-media/ http://www.sharegoodthings.net/local-business-study-finds-0-of-site-traffic-coming-from-email-paid-media/#comments Sat, 16 Nov 2019 16:22:23 +0000 gftshappy http://www.sharegoodthings.net/local-business-study-finds-0-of-site-traffic-coming-from-email-paid-media/ Continue reading →]]> Are small businesses not using email or digital advertising? The ‘Google Analytics for Local Businesses Study’ looked at 11K local businesses.

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]]> http://www.sharegoodthings.net/local-business-study-finds-0-of-site-traffic-coming-from-email-paid-media/feed/ 0