Share Good Things » Rules http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Featured snippets: The 9 rules of optimization http://www.sharegoodthings.net/featured-snippets-the-9-rules-of-optimization/ http://www.sharegoodthings.net/featured-snippets-the-9-rules-of-optimization/#comments Thu, 05 Nov 2020 08:22:41 +0000 gftshappy http://www.sharegoodthings.net/featured-snippets-the-9-rules-of-optimization/ Continue reading →]]> Here’s a set of guidelines to follow when optimizing for the featured snippet – like using an “is” statement and defining the topic concisely.

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]]> http://www.sharegoodthings.net/featured-snippets-the-9-rules-of-optimization/feed/ 0 Google Merchant Center tips: Supplemental feeds and feed rules [Video] http://www.sharegoodthings.net/google-merchant-center-tips-supplemental-feeds-and-feed-rules-video/ http://www.sharegoodthings.net/google-merchant-center-tips-supplemental-feeds-and-feed-rules-video/#comments Fri, 12 Jun 2020 05:22:41 +0000 gftshappy http://www.sharegoodthings.net/google-merchant-center-tips-supplemental-feeds-and-feed-rules-video/ Continue reading →]]> Maximize your visibility in Google Shopping by using these two tools to augment and optimize your product feeds.

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]]> http://www.sharegoodthings.net/google-merchant-center-tips-supplemental-feeds-and-feed-rules-video/feed/ 0 Early look: Google ads customer value reporting and conversion value rules http://www.sharegoodthings.net/early-look-google-ads-customer-value-reporting-and-conversion-value-rules/ http://www.sharegoodthings.net/early-look-google-ads-customer-value-reporting-and-conversion-value-rules/#comments Sat, 14 Mar 2020 09:22:26 +0000 gftshappy http://www.sharegoodthings.net/early-look-google-ads-customer-value-reporting-and-conversion-value-rules/ Continue reading →]]> The two features have been in testing for about a year. Here’s what they’re designed to do.

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]]> http://www.sharegoodthings.net/early-look-google-ads-customer-value-reporting-and-conversion-value-rules/feed/ 0 Google readies new markup rules for European news publishers http://www.sharegoodthings.net/google-readies-new-markup-rules-for-european-news-publishers/ http://www.sharegoodthings.net/google-readies-new-markup-rules-for-european-news-publishers/#comments Sun, 20 Oct 2019 20:22:37 +0000 gftshappy http://www.sharegoodthings.net/google-readies-new-markup-rules-for-european-news-publishers/ The approach is a reaction to the EU Copyright Directive, to avoid paying licensing fees.

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]]> http://www.sharegoodthings.net/google-readies-new-markup-rules-for-european-news-publishers/feed/ 0 The New Rules to Win Customer Loyalty and Increase Online Sales http://www.sharegoodthings.net/the-new-rules-to-win-customer-loyalty-and-increase-online-sales/ http://www.sharegoodthings.net/the-new-rules-to-win-customer-loyalty-and-increase-online-sales/#comments Wed, 03 Apr 2019 18:22:21 +0000 gftshappy http://www.sharegoodthings.net/the-new-rules-to-win-customer-loyalty-and-increase-online-sales/ Live Webinar: Thursday, April 11, at 1:00 PM ET (10:00 AM PT)

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]]> http://www.sharegoodthings.net/the-new-rules-to-win-customer-loyalty-and-increase-online-sales/feed/ 0 Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’ http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/ http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/#comments Fri, 23 Mar 2018 19:23:29 +0000 gftshappy http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/ Continue reading →]]> Penalties will be stronger, and there will be an individual right of action. The post Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’ appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/feed/ 0 Federal Election Commission proposal toughens political ads disclosure rules http://www.sharegoodthings.net/federal-election-commission-proposal-toughens-political-ads-disclosure-rules/ http://www.sharegoodthings.net/federal-election-commission-proposal-toughens-political-ads-disclosure-rules/#comments Sun, 18 Feb 2018 13:22:33 +0000 gftshappy http://www.sharegoodthings.net/federal-election-commission-proposal-toughens-political-ads-disclosure-rules/ Continue reading →]]> The rule would bring traditional media disclosure requirements to digital ads. The post Federal Election Commission proposal toughens political ads disclosure rules appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/federal-election-commission-proposal-toughens-political-ads-disclosure-rules/feed/ 0 YouTube sets stricter rules on videos that can carry ads http://www.sharegoodthings.net/youtube-sets-stricter-rules-on-videos-that-can-carry-ads/ http://www.sharegoodthings.net/youtube-sets-stricter-rules-on-videos-that-can-carry-ads/#comments Thu, 18 Jan 2018 15:24:54 +0000 gftshappy http://www.sharegoodthings.net/youtube-sets-stricter-rules-on-videos-that-can-carry-ads/ Continue reading →]]> Advertiser brand safety concerns are driving more changes at YouTube. The post YouTube sets stricter rules on videos that can carry ads appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/youtube-sets-stricter-rules-on-videos-that-can-carry-ads/feed/ 0 Marketing in a ‘Post-Digital’ World: New rules for connecting with today’s customer http://www.sharegoodthings.net/marketing-in-a-post-digital-world-new-rules-for-connecting-with-todays-customer/ http://www.sharegoodthings.net/marketing-in-a-post-digital-world-new-rules-for-connecting-with-todays-customer/#comments Thu, 16 Mar 2017 01:23:05 +0000 gftshappy http://www.sharegoodthings.net/marketing-in-a-post-digital-world-new-rules-for-connecting-with-todays-customer/ Continue reading →]]> Today’s customer operates in a ‘post-digital’ world, where the boundaries between physical and digital have disappeared. Empowered customers demand more from brand relationships, and expect an experience that is personal, relevant, and technologically seamless at every touchpoint. To…

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]]> http://www.sharegoodthings.net/marketing-in-a-post-digital-world-new-rules-for-connecting-with-todays-customer/feed/ 0 New EU copyright rules: basic fairness or punitive media subsidy? http://www.sharegoodthings.net/new-eu-copyright-rules-basic-fairness-or-punitive-media-subsidy/ http://www.sharegoodthings.net/new-eu-copyright-rules-basic-fairness-or-punitive-media-subsidy/#comments Tue, 20 Sep 2016 00:22:22 +0000 gftshappy http://www.sharegoodthings.net/new-eu-copyright-rules-basic-fairness-or-punitive-media-subsidy/ Continue reading →]]> Europe sees a fairer marketplace, Google sees a bonanza for lawyers. The post New EU copyright rules: basic fairness or punitive media subsidy? appeared first on Search Engine Land.

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