Share Good Things » Remarketing http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Microsoft Advertising: ETA deprecation, auto-generated remarketing lists and Audience Network updates http://www.sharegoodthings.net/microsoft-advertising-eta-deprecation-auto-generated-remarketing-lists-and-audience-network-updates/ http://www.sharegoodthings.net/microsoft-advertising-eta-deprecation-auto-generated-remarketing-lists-and-audience-network-updates/#comments Wed, 06 Oct 2021 11:22:36 +0000 gftshappy http://www.sharegoodthings.net/microsoft-advertising-eta-deprecation-auto-generated-remarketing-lists-and-audience-network-updates/ Continue reading →]]> Microsoft Advertising’s October product updates include aligning with Google Ads’ ETA deprecation timeline, new view-through conversion metrics and more.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/microsoft-advertising-eta-deprecation-auto-generated-remarketing-lists-and-audience-network-updates/feed/ 0 Expanded verticals for Dynamic Remarketing beta and additions to RSAs in Microsoft Advertising http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/ http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/#comments Tue, 06 Jul 2021 21:26:23 +0000 gftshappy http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/ New additions to RSAs mean you can customize campaigns around events and searcher locations.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/feed/ 0 Microsoft Advertising expands LinkedIn Profile, dynamic remarketing, in-market audience targeting http://www.sharegoodthings.net/microsoft-advertising-expands-linkedin-profile-dynamic-remarketing-in-market-audience-targeting/ http://www.sharegoodthings.net/microsoft-advertising-expands-linkedin-profile-dynamic-remarketing-in-market-audience-targeting/#comments Fri, 04 Sep 2020 12:23:18 +0000 gftshappy http://www.sharegoodthings.net/microsoft-advertising-expands-linkedin-profile-dynamic-remarketing-in-market-audience-targeting/ Continue reading →]]> B2B marketers can use LinkedIn Profile targeting in Search and Audience campaigns in more countries. Retail advertisers can retarget product engagers automatically with dynamic remarketing ads.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/microsoft-advertising-expands-linkedin-profile-dynamic-remarketing-in-market-audience-targeting/feed/ 0 Microsoft betas for account hierarchies, sharing UET tags and remarketing lists across accounts now open to all http://www.sharegoodthings.net/microsoft-betas-for-account-hierarchies-sharing-uet-tags-and-remarketing-lists-across-accounts-now-open-to-all/ http://www.sharegoodthings.net/microsoft-betas-for-account-hierarchies-sharing-uet-tags-and-remarketing-lists-across-accounts-now-open-to-all/#comments Mon, 07 Oct 2019 17:22:43 +0000 gftshappy http://www.sharegoodthings.net/microsoft-betas-for-account-hierarchies-sharing-uet-tags-and-remarketing-lists-across-accounts-now-open-to-all/ In addition, all advertisers will now automatically start with manager accounts.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/microsoft-betas-for-account-hierarchies-sharing-uet-tags-and-remarketing-lists-across-accounts-now-open-to-all/feed/ 0 If you’re not remarketing keywords, you’re missing out http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/ http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/#comments Sat, 11 May 2019 16:22:47 +0000 gftshappy http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/ Continue reading →]]> Targeting methods have moved beyond keywords and SMBs should now be interacting with potential customers alongside their entire purchase cycle.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/if-youre-not-remarketing-keywords-youre-missing-out/feed/ 0 Remarketing tactics can mitigate post-holiday waste, here’s how http://www.sharegoodthings.net/remarketing-tactics-can-mitigate-post-holiday-waste-heres-how/ http://www.sharegoodthings.net/remarketing-tactics-can-mitigate-post-holiday-waste-heres-how/#comments Sun, 23 Dec 2018 13:22:19 +0000 gftshappy http://www.sharegoodthings.net/remarketing-tactics-can-mitigate-post-holiday-waste-heres-how/ Continue reading →]]> Upcycling traffic for other holidays and nurturing one-time buyers into loyalists are among the ways to recycle audiences for future success.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/remarketing-tactics-can-mitigate-post-holiday-waste-heres-how/feed/ 0 SearchCap: JavaScript nofollow, Google restaurant bookings & remarketing http://www.sharegoodthings.net/searchcap-javascript-nofollow-google-restaurant-bookings-remarketing/ http://www.sharegoodthings.net/searchcap-javascript-nofollow-google-restaurant-bookings-remarketing/#comments Tue, 18 Dec 2018 21:22:26 +0000 gftshappy http://www.sharegoodthings.net/searchcap-javascript-nofollow-google-restaurant-bookings-remarketing/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/searchcap-javascript-nofollow-google-restaurant-bookings-remarketing/feed/ 0 SearchCap: Common SEO mistakes, Facebook outage impacts news site traffic & remarketing lists http://www.sharegoodthings.net/searchcap-common-seo-mistakes-facebook-outage-impacts-news-site-traffic-remarketing-lists/ http://www.sharegoodthings.net/searchcap-common-seo-mistakes-facebook-outage-impacts-news-site-traffic-remarketing-lists/#comments Tue, 25 Sep 2018 07:22:41 +0000 gftshappy http://www.sharegoodthings.net/searchcap-common-seo-mistakes-facebook-outage-impacts-news-site-traffic-remarketing-lists/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/searchcap-common-seo-mistakes-facebook-outage-impacts-news-site-traffic-remarketing-lists/feed/ 0 If you’re not using Remarketing Lists and Similar Audiences for Search, you’re leaving money on the table http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/ http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/#comments Sat, 22 Sep 2018 02:22:20 +0000 gftshappy http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/ Continue reading →]]> Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here’s how.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/if-youre-not-using-remarketing-lists-and-similar-audiences-for-search-youre-leaving-money-on-the-table/feed/ 0 The growing importance of remarketing audiences in Google paid search management http://www.sharegoodthings.net/the-growing-importance-of-remarketing-audiences-in-google-paid-search-management/ http://www.sharegoodthings.net/the-growing-importance-of-remarketing-audiences-in-google-paid-search-management/#comments Sun, 01 Jul 2018 06:22:38 +0000 gftshappy http://www.sharegoodthings.net/the-growing-importance-of-remarketing-audiences-in-google-paid-search-management/ Continue reading →]]> With the explosive growth of click share coming from remarketing audiences, contributor Andy Taylor feels it’s important to consider both incrementality and personalization when using audiences for paid search management.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/the-growing-importance-of-remarketing-audiences-in-google-paid-search-management/feed/ 0