Share Good Things » “Relevance” http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 3 tactics to improve CTAs for increased relevance and conversions http://www.sharegoodthings.net/3-tactics-to-improve-ctas-for-increased-relevance-and-conversions/ http://www.sharegoodthings.net/3-tactics-to-improve-ctas-for-increased-relevance-and-conversions/#comments Thu, 02 Dec 2021 22:22:23 +0000 gftshappy http://www.sharegoodthings.net/3-tactics-to-improve-ctas-for-increased-relevance-and-conversions/ Continue reading →]]> CTAs shouldn’t be an afterthought. Including them in your on-page optimizations can help strengthen your user journey and signal relevance to search engines.

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]]> http://www.sharegoodthings.net/3-tactics-to-improve-ctas-for-increased-relevance-and-conversions/feed/ 0 Meet Make Every feature Binary: Bing’s sparse neural network for improved search relevance http://www.sharegoodthings.net/meet-make-every-feature-binary-bings-sparse-neural-network-for-improved-search-relevance/ http://www.sharegoodthings.net/meet-make-every-feature-binary-bings-sparse-neural-network-for-improved-search-relevance/#comments Wed, 04 Aug 2021 18:22:23 +0000 gftshappy http://www.sharegoodthings.net/meet-make-every-feature-binary-bings-sparse-neural-network-for-improved-search-relevance/ MEB helps Bing get closer to search intent by understanding relationships beyond pure semantics.

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]]> http://www.sharegoodthings.net/meet-make-every-feature-binary-bings-sparse-neural-network-for-improved-search-relevance/feed/ 0 Bing’s search ranking factors; relevance, quality & credibility, user engagement, freshness, location and page load time http://www.sharegoodthings.net/bings-search-ranking-factors-relevance-quality-credibility-user-engagement-freshness-location-and-page-load-time/ http://www.sharegoodthings.net/bings-search-ranking-factors-relevance-quality-credibility-user-engagement-freshness-location-and-page-load-time/#comments Sat, 04 Jul 2020 23:22:24 +0000 gftshappy http://www.sharegoodthings.net/bings-search-ranking-factors-relevance-quality-credibility-user-engagement-freshness-location-and-page-load-time/ Continue reading →]]> Want to know how Bing ranks web pages? Here is how Bing describes it within its own guidelines.

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]]> http://www.sharegoodthings.net/bings-search-ranking-factors-relevance-quality-credibility-user-engagement-freshness-location-and-page-load-time/feed/ 0 Improving PPC relevance with ZIP code-based geotargeting http://www.sharegoodthings.net/improving-ppc-relevance-with-zip-code-based-geotargeting/ http://www.sharegoodthings.net/improving-ppc-relevance-with-zip-code-based-geotargeting/#comments Fri, 18 May 2018 19:23:03 +0000 gftshappy http://www.sharegoodthings.net/improving-ppc-relevance-with-zip-code-based-geotargeting/ Continue reading →]]> Contributor Amanda Krause explains how to utilize ZIP code targeting to improve ad relevance and conversion rate for multilocation paid advertising campaigns. Please visit Search Engine Land for the full article.

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]]> http://www.sharegoodthings.net/improving-ppc-relevance-with-zip-code-based-geotargeting/feed/ 0 The anatomy of ad copy relevance: The new Google standard http://www.sharegoodthings.net/the-anatomy-of-ad-copy-relevance-the-new-google-standard/ http://www.sharegoodthings.net/the-anatomy-of-ad-copy-relevance-the-new-google-standard/#comments Wed, 17 May 2017 18:23:03 +0000 gftshappy http://www.sharegoodthings.net/the-anatomy-of-ad-copy-relevance-the-new-google-standard/ Continue reading →]]> Columnist Jason Puckett discusses how today’s most advanced advertisers are implementing sophisticated ad copy at scale across their accounts. The post The anatomy of ad copy relevance: The new Google standard appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/the-anatomy-of-ad-copy-relevance-the-new-google-standard/feed/ 0 Relevance vs. authority: Which link has more value? (Part 2) http://www.sharegoodthings.net/relevance-vs-authority-which-link-has-more-value-part-2/ http://www.sharegoodthings.net/relevance-vs-authority-which-link-has-more-value-part-2/#comments Fri, 12 May 2017 05:25:15 +0000 gftshappy http://www.sharegoodthings.net/relevance-vs-authority-which-link-has-more-value-part-2/ Continue reading →]]> In part two of his three-part series on authority versus relevance in link building, columnist Andrew Dennis hears from experts who favor authority. The post Relevance vs. authority: Which link has more value? (Part 2) appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/relevance-vs-authority-which-link-has-more-value-part-2/feed/ 0 SearchCap: Importance Of XML Sitemaps, “Relevance” Of Citations More Important Than “Authority” & More http://www.sharegoodthings.net/searchcap-importance-of-xml-sitemaps-relevance-of-citations-more-important-than-authority-more/ http://www.sharegoodthings.net/searchcap-importance-of-xml-sitemaps-relevance-of-citations-more-important-than-authority-more/#comments Fri, 20 Mar 2015 05:41:23 +0000 gftshappy http://www.sharegoodthings.net/searchcap-importance-of-xml-sitemaps-relevance-of-citations-more-important-than-authority-more/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Importance Of XML Sitemaps, “Relevance” Of Citations More Important Than “Authority” & More appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/searchcap-importance-of-xml-sitemaps-relevance-of-citations-more-important-than-authority-more/feed/ 0 Local Experts Say “Relevance” Of Citations More Important Than “Authority” http://www.sharegoodthings.net/local-experts-say-relevance-of-citations-more-important-than-authority/ http://www.sharegoodthings.net/local-experts-say-relevance-of-citations-more-important-than-authority/#comments Thu, 19 Mar 2015 15:22:22 +0000 gftshappy http://www.sharegoodthings.net/local-experts-say-relevance-of-citations-more-important-than-authority/ Continue reading →]]> Columnist Myles Anderson shares findings and insights from BrightLocal’s 2015 Expert Citation Survey. The post Local Experts Say “Relevance” Of Citations More Important Than “Authority” appeared first on Search Engine Land.

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