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SearchCap: Google Home, Possum changes & expanded text ads

gftshappy — Thu, 03 Nov 2016 22:25:37 +0000

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home, Possum changes & expanded text ads appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

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Study shows Google’s Possum update changed 64% of local SERPs

gftshappy — Thu, 03 Nov 2016 15:23:14 +0000

How significantly did the Possum update impact local search results in Google? Columnist Joy Hawkins shares data and insights from a study she did with BrightLocal, which compared local results before and after the update. The post Study shows Google’s Possum update changed 64% of local…

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Don’t let your business play possum with local search

gftshappy — Tue, 04 Oct 2016 14:24:14 +0000

Columnist Adam Dorfman explains how Google’s recent local search algorithm update, “Possum,” has impacted brick-and-mortar businesses. The post Don’t let your business play possum with local search appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google app deep links, AMP reports & the Possum update

gftshappy — Thu, 22 Sep 2016 01:22:59 +0000

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google app deep links, AMP reports & the Possum update appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Everything you need to know about Google’s ‘Possum’ algorithm update

gftshappy — Wed, 21 Sep 2016 18:24:45 +0000

Wondering what’s up with local search rankings lately? Columnist Joy Hawkins has the scoop on a recent local algorithm update that local SEO experts are calling ‘Possum.’ The post Everything you need to know about Google’s ‘Possum’ algorithm update appeared first on Search Engine…

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing