Share Good Things » Optimize http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 How to optimize account structure in an era of automation http://www.sharegoodthings.net/how-to-optimize-account-structure-in-an-era-of-automation/ http://www.sharegoodthings.net/how-to-optimize-account-structure-in-an-era-of-automation/#comments Fri, 29 Apr 2022 12:23:12 +0000 gftshappy http://www.sharegoodthings.net/how-to-optimize-account-structure-in-an-era-of-automation/ Continue reading →]]> Learn how you can maximize the positive impacts of automation while maintaining the necessary level of autonomy.

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]]> http://www.sharegoodthings.net/how-to-optimize-account-structure-in-an-era-of-automation/feed/ 0 3 ways to optimize internal linking http://www.sharegoodthings.net/3-ways-to-optimize-internal-linking/ http://www.sharegoodthings.net/3-ways-to-optimize-internal-linking/#comments Tue, 01 Mar 2022 00:22:39 +0000 gftshappy http://www.sharegoodthings.net/3-ways-to-optimize-internal-linking/ Continue reading →]]> Poor internal link structure can end up harming your site’s rankings. At SMX Next, Jonathan Epstein showed how marketers can prevent PageRank loss with better internal linking.

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]]> http://www.sharegoodthings.net/3-ways-to-optimize-internal-linking/feed/ 0 How marketers can best optimize their Google Shopping ads http://www.sharegoodthings.net/how-marketers-can-best-optimize-their-google-shopping-ads/ http://www.sharegoodthings.net/how-marketers-can-best-optimize-their-google-shopping-ads/#comments Thu, 03 Feb 2022 22:22:23 +0000 gftshappy http://www.sharegoodthings.net/how-marketers-can-best-optimize-their-google-shopping-ads/ Continue reading →]]> Google Shopping is a great commerce platform, but too few marketers take the time to optimize their ads. At SMX Next, Anastasia Sorokina and Basheer Bergus show how brands can improve their customers’ shopping experiences.

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]]> http://www.sharegoodthings.net/how-marketers-can-best-optimize-their-google-shopping-ads/feed/ 0 4 ways data analysis can help you generate new ideas and optimize your content http://www.sharegoodthings.net/4-ways-data-analysis-can-help-you-generate-new-ideas-and-optimize-your-content/ http://www.sharegoodthings.net/4-ways-data-analysis-can-help-you-generate-new-ideas-and-optimize-your-content/#comments Tue, 04 Jan 2022 00:22:21 +0000 gftshappy http://www.sharegoodthings.net/4-ways-data-analysis-can-help-you-generate-new-ideas-and-optimize-your-content/ Continue reading →]]> If your competitors outrank you, there’s probably a good reason for it. At SMX Next, Ashley Segura shared how she uses data analysis to discover those reasons, along with fresh content ideas that can help you close the gap.

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]]> http://www.sharegoodthings.net/4-ways-data-analysis-can-help-you-generate-new-ideas-and-optimize-your-content/feed/ 0 How to optimize your site for better findability http://www.sharegoodthings.net/how-to-optimize-your-site-for-better-findability/ http://www.sharegoodthings.net/how-to-optimize-your-site-for-better-findability/#comments Fri, 17 Dec 2021 19:22:25 +0000 gftshappy http://www.sharegoodthings.net/how-to-optimize-your-site-for-better-findability/ Continue reading →]]> An optimized site structure serves as the foundation for SEO success. At SMX Create, Niki Mosier shared how to strengthen those foundations and identify opportunities for greater search visibility.

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]]> http://www.sharegoodthings.net/how-to-optimize-your-site-for-better-findability/feed/ 0 4 ways to optimize your responsive search ads http://www.sharegoodthings.net/4-ways-to-optimize-your-responsive-search-ads/ http://www.sharegoodthings.net/4-ways-to-optimize-your-responsive-search-ads/#comments Tue, 23 Nov 2021 00:22:45 +0000 gftshappy http://www.sharegoodthings.net/4-ways-to-optimize-your-responsive-search-ads/ Continue reading →]]> ETAs will be deprecated in less than a year. At SMX Next, Frederick Vallaeys provided marketers with tactics that can help them get the most out of their RSAs, before they’re forced to make the switch.

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]]> http://www.sharegoodthings.net/4-ways-to-optimize-your-responsive-search-ads/feed/ 0 Google adds Smart Bidding for store sales to optimize bids for offline transactions http://www.sharegoodthings.net/google-adds-smart-bidding-for-store-sales-to-optimize-bids-for-offline-transactions/ http://www.sharegoodthings.net/google-adds-smart-bidding-for-store-sales-to-optimize-bids-for-offline-transactions/#comments Thu, 04 Nov 2021 22:22:39 +0000 gftshappy http://www.sharegoodthings.net/google-adds-smart-bidding-for-store-sales-to-optimize-bids-for-offline-transactions/ Continue reading →]]> With holiday shopping season in full swing, being able to better optimize campaigns for in-store shoppers means the opportunity to catch searchers when they’re ready to buy.

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]]> http://www.sharegoodthings.net/google-adds-smart-bidding-for-store-sales-to-optimize-bids-for-offline-transactions/feed/ 0 Optimize your email campaigns with the updated Email Marketing Periodic Table; Tuesday’s daily brief http://www.sharegoodthings.net/optimize-your-email-campaigns-with-the-updated-email-marketing-periodic-table-tuesdays-daily-brief/ http://www.sharegoodthings.net/optimize-your-email-campaigns-with-the-updated-email-marketing-periodic-table-tuesdays-daily-brief/#comments Tue, 01 Jun 2021 14:24:14 +0000 gftshappy http://www.sharegoodthings.net/optimize-your-email-campaigns-with-the-updated-email-marketing-periodic-table-tuesdays-daily-brief/ Plus, why you shouldn’t let your employees choose their WFH days.

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]]> http://www.sharegoodthings.net/optimize-your-email-campaigns-with-the-updated-email-marketing-periodic-table-tuesdays-daily-brief/feed/ 0 How to optimize your Google local Knowledge Panel http://www.sharegoodthings.net/how-to-optimize-your-google-local-knowledge-panel/ http://www.sharegoodthings.net/how-to-optimize-your-google-local-knowledge-panel/#comments Thu, 13 Aug 2020 22:23:06 +0000 gftshappy http://www.sharegoodthings.net/how-to-optimize-your-google-local-knowledge-panel/ Continue reading →]]> Turn your local business profiles in the search results into portals that can deliver customers right from your listings.

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]]> http://www.sharegoodthings.net/how-to-optimize-your-google-local-knowledge-panel/feed/ 0 SMX Overtime: Optimize ranking in AnswerBox and People Also Ask http://www.sharegoodthings.net/smx-overtime-optimize-ranking-in-answerbox-and-people-also-ask/ http://www.sharegoodthings.net/smx-overtime-optimize-ranking-in-answerbox-and-people-also-ask/#comments Tue, 14 Apr 2020 07:22:29 +0000 gftshappy http://www.sharegoodthings.net/smx-overtime-optimize-ranking-in-answerbox-and-people-also-ask/ Continue reading →]]> SEO expert Joe Robledo explains how to assess where you stand and how you can win, with featured snippets.

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