Share Good Things » Keyword http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Twitter adds keyword search to Direct Messages http://www.sharegoodthings.net/twitter-adds-keyword-search-to-direct-messages/ http://www.sharegoodthings.net/twitter-adds-keyword-search-to-direct-messages/#comments Thu, 24 Mar 2022 22:22:28 +0000 gftshappy http://www.sharegoodthings.net/twitter-adds-keyword-search-to-direct-messages/ Continue reading →]]> Good news for brands and businesses who use Twitter for customer service: you can now find DMs by searching for keywords.

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]]> http://www.sharegoodthings.net/twitter-adds-keyword-search-to-direct-messages/feed/ 0 Yelp introduces Keyword Boosting, rolls out Custom Location Targeting to all advertisers http://www.sharegoodthings.net/yelp-introduces-keyword-boosting-rolls-out-custom-location-targeting-to-all-advertisers/ http://www.sharegoodthings.net/yelp-introduces-keyword-boosting-rolls-out-custom-location-targeting-to-all-advertisers/#comments Tue, 08 Feb 2022 14:22:27 +0000 gftshappy http://www.sharegoodthings.net/yelp-introduces-keyword-boosting-rolls-out-custom-location-targeting-to-all-advertisers/ Keyword Boosting may help local businesses achieve better campaign performance and reach higher intent audiences.

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]]> http://www.sharegoodthings.net/yelp-introduces-keyword-boosting-rolls-out-custom-location-targeting-to-all-advertisers/feed/ 0 How marketers can adjust to redefined keyword matching http://www.sharegoodthings.net/how-marketers-can-adjust-to-redefined-keyword-matching/ http://www.sharegoodthings.net/how-marketers-can-adjust-to-redefined-keyword-matching/#comments Wed, 02 Feb 2022 04:22:19 +0000 gftshappy http://www.sharegoodthings.net/how-marketers-can-adjust-to-redefined-keyword-matching/ Continue reading →]]> Keyword matching has changed, but not all campaigns are ready to use them effectively. At SMX Next, Aaron Levy shows how marketers can leverage modern match types.

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]]> http://www.sharegoodthings.net/how-marketers-can-adjust-to-redefined-keyword-matching/feed/ 0 Google Ads API supports Performance Max campaigns, Keyword Planner and recommendations http://www.sharegoodthings.net/google-ads-api-supports-performance-max-campaigns-keyword-planner-and-recommendations/ http://www.sharegoodthings.net/google-ads-api-supports-performance-max-campaigns-keyword-planner-and-recommendations/#comments Sat, 04 Dec 2021 02:22:40 +0000 gftshappy http://www.sharegoodthings.net/google-ads-api-supports-performance-max-campaigns-keyword-planner-and-recommendations/ Google is also reminding advertisers that the AdWords API will be deprecated in April 2022.

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]]> http://www.sharegoodthings.net/google-ads-api-supports-performance-max-campaigns-keyword-planner-and-recommendations/feed/ 0 YouTube’s experimental tool for creators simplifies keyword research and identifies content gaps http://www.sharegoodthings.net/youtubes-experimental-tool-for-creators-simplifies-keyword-research-and-identifies-content-gaps/ http://www.sharegoodthings.net/youtubes-experimental-tool-for-creators-simplifies-keyword-research-and-identifies-content-gaps/#comments Wed, 01 Dec 2021 11:22:24 +0000 gftshappy http://www.sharegoodthings.net/youtubes-experimental-tool-for-creators-simplifies-keyword-research-and-identifies-content-gaps/ Continue reading →]]> YouTube Search Insights also shows creators the number of views a given search term drove for their channel over the last 28 days.

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]]> http://www.sharegoodthings.net/youtubes-experimental-tool-for-creators-simplifies-keyword-research-and-identifies-content-gaps/feed/ 0 Google Keyword Planner Tool gains year-over-year, 3-month change and trends data http://www.sharegoodthings.net/google-keyword-planner-tool-gains-year-over-year-3-month-change-and-trends-data/ http://www.sharegoodthings.net/google-keyword-planner-tool-gains-year-over-year-3-month-change-and-trends-data/#comments Tue, 09 Nov 2021 14:22:31 +0000 gftshappy http://www.sharegoodthings.net/google-keyword-planner-tool-gains-year-over-year-3-month-change-and-trends-data/ Continue reading →]]> The platform is making more data available that you can use to make informed decisions about your search campaigns.

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]]> http://www.sharegoodthings.net/google-keyword-planner-tool-gains-year-over-year-3-month-change-and-trends-data/feed/ 0 The real-world impact of keyword stuffing in Google My Business http://www.sharegoodthings.net/the-real-world-impact-of-keyword-stuffing-in-google-my-business/ http://www.sharegoodthings.net/the-real-world-impact-of-keyword-stuffing-in-google-my-business/#comments Fri, 07 May 2021 19:22:22 +0000 gftshappy http://www.sharegoodthings.net/the-real-world-impact-of-keyword-stuffing-in-google-my-business/ Continue reading →]]> Many businesses are rebranding completely to skirt Google’s guidelines. But when everyone does it, it becomes a branding nightmare.

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]]> http://www.sharegoodthings.net/the-real-world-impact-of-keyword-stuffing-in-google-my-business/feed/ 0 The concerning future of the resilient keyword http://www.sharegoodthings.net/the-concerning-future-of-the-resilient-keyword/ http://www.sharegoodthings.net/the-concerning-future-of-the-resilient-keyword/#comments Fri, 09 Apr 2021 05:22:18 +0000 gftshappy http://www.sharegoodthings.net/the-concerning-future-of-the-resilient-keyword/ Continue reading →]]> It’s time to rethink the role of the PPC keyword based on changes in user search behavior.

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]]> http://www.sharegoodthings.net/the-concerning-future-of-the-resilient-keyword/feed/ 0 Proactively building negative keyword lists in Google Ads is now more important than ever http://www.sharegoodthings.net/proactively-building-negative-keyword-lists-in-google-ads-is-now-more-important-than-ever/ http://www.sharegoodthings.net/proactively-building-negative-keyword-lists-in-google-ads-is-now-more-important-than-ever/#comments Wed, 21 Oct 2020 18:22:19 +0000 gftshappy http://www.sharegoodthings.net/proactively-building-negative-keyword-lists-in-google-ads-is-now-more-important-than-ever/ Continue reading →]]> Google appears to be pushing for the premature rollout of automated features to further develop its machine learning (at the expense of the advertiser). Here are some ways to review your accounts to avoid pitfalls.

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]]> http://www.sharegoodthings.net/proactively-building-negative-keyword-lists-in-google-ads-is-now-more-important-than-ever/feed/ 0 How to use machine learning (if you can’t code) to help your keyword research http://www.sharegoodthings.net/how-to-use-machine-learning-if-you-cant-code-to-help-your-keyword-research/ http://www.sharegoodthings.net/how-to-use-machine-learning-if-you-cant-code-to-help-your-keyword-research/#comments Sat, 29 Feb 2020 16:22:22 +0000 gftshappy http://www.sharegoodthings.net/how-to-use-machine-learning-if-you-cant-code-to-help-your-keyword-research/ Continue reading →]]> Here’s an easy way to categorize 100k keywords in less than a few hours of actual working time.

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