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IndexNow – new initiative by Microsoft and Yandex to push content to search engines

gftshappy — Mon, 18 Oct 2021 17:22:20 +0000

Google seems to currently not be participating in this initiative.

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“About this advertiser” initiative now includes Advertisers Pages for Google Ads

gftshappy — Wed, 22 Sep 2021 18:22:36 +0000

The advertiser page gives PPC experts the opportunity to show the integrity of their advertising to users but also leaves a trail of previous advertisements.

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SEO strategies from the Search Engine Land SEO initiative award winners

gftshappy — Fri, 22 Jan 2021 05:24:09 +0000

This year’s Search Engine Land Award winners for Best SEO Initiative sat down with Search Engine Land’s own George Nguyen to talk SEO tactics and strategies.

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Google launches News Initiative subscriptions lab for publishers

gftshappy — Thu, 21 Mar 2019 15:22:35 +0000

The company also announced new fact-checking tools and other efforts to stop the spread of ‘misinformation.’

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Meet a Landy Award winner: For its work with Scotts Miracle Gro, Acronym wins Best Overall Enterprise SEM Initiative

gftshappy — Fri, 11 Nov 2016 19:23:32 +0000

This year’s Best Overall Enterprise SEM Initiative Landy field was a competitive one. The winner needed to utilize best in class tactics & initiatives, various platforms & tools, and of course improve visability and/or convert new customer on major search platforms and earn a positive…

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Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business

gftshappy — Sat, 05 Nov 2016 09:22:39 +0000

Noble Studios introduced a new approach to blogging and content creation for Tahoe South that resulted in a 134% increase in mobile site traffic. The post Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business appeared first on Search…

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Meet a Landy Award winner: Edelman takes home Best Overall Search Marketing Initiative award

gftshappy — Wed, 02 Nov 2016 11:22:21 +0000

To reverse a double-digit decline in online revenue, Edelman was charged with overhauling a client’s entire search presence. The post Meet a Landy Award winner: Edelman takes home Best Overall Search Marketing Initiative award appeared first on Search Engine Land.

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Meet a Landy Award winner: Quick on its feet, Point It wins Best B2C Enterprise SEM Initiative

gftshappy — Mon, 31 Oct 2016 17:22:19 +0000

On a tight timetable, Point It managed to execute successful, targeted campaigns to support a product launch on the US Microsoft Store. The post Meet a Landy Award winner: Quick on its feet, Point It wins Best B2C Enterprise SEM Initiative appeared first on Search Engine Land.

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Meet A Landy Award Winner: Go Fish Digital Drives 60% Traffic Jump For Reston Limo To Win Best Overall SEO Initiative

gftshappy — Sat, 17 Oct 2015 23:22:42 +0000

Wanting to improve its search rankings, Reston Limo turned to Go Fish Digital to gain a more competitive online presence in the DC-market. The post Meet A Landy Award Winner: Go Fish Digital Drives 60% Traffic Jump For Reston Limo To Win Best Overall SEO Initiative appeared first on Search Engine…

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Meet A Landy Award Winner: How SearchMarketers.com Won Overall Small Business SEM Initiative For Its Surf Air Campaign

gftshappy — Wed, 14 Oct 2015 11:22:21 +0000

Granular targeting and key technology integrations helped increase memberships for the agency’s client Surf Air. The post Meet A Landy Award Winner: How SearchMarketers.com Won Overall Small Business SEM Initiative For Its Surf Air Campaign appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing