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Google Ads’ new conversion goals group conversion actions for account- and campaign-level bidding optimization

gftshappy — Tue, 02 Nov 2021 07:22:26 +0000

The company also introduced a new troubleshooting tool for conversion tags as well as explanations for Search campaigns.

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Global Privacy Control group aims to succeed where ‘do not track’ failed

gftshappy — Sat, 17 Oct 2020 23:22:19 +0000

Initiative faces the challenge of gaining publisher and consumer adoption.

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New trade group Paid Search Association launches with exclusive PPC focus

gftshappy — Sat, 19 Oct 2019 02:22:45 +0000

Trusted education and career development will be two of its primary functions.

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Google Maps redesigns ‘Explore’ tab, launches ‘Your match,’ ‘Group planning’ and ‘For you’ section

gftshappy — Wed, 09 May 2018 04:23:13 +0000

Google Maps has announced a whole set of new features at Google I/O around their mapping product. The post Google Maps redesigns ‘Explore’ tab, launches ‘Your match,’ ‘Group planning’ and ‘For you’ section appeared first on Search Engine Land.

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Community Corner: Spotlight on Search Engine Land Award Winner DAC Group

gftshappy — Sat, 24 Mar 2018 23:23:59 +0000

An interview series highlighting 2017′s award winners: A look at the work they accomplished and the results they achieved. The post Community Corner: Spotlight on Search Engine Land Award Winner DAC Group appeared first on Search Engine Land.

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German Publisher Group Sues Google Again Under Draconian Copyright Law

gftshappy — Thu, 07 Jan 2016 08:24:20 +0000

A group of German publishers has filed a civil complaint against Google. The group, constituted as VG Media, claims to be enforcing Germany’s “Ancillary Copyright” Law, passed in 2013. This is the latest episode in an ongoing dispute between German news publishers and Google. Essentially, the…

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Report: Nokia Sells HERE Maps For $2.7B To BMW, Mercedes, Audi Group

gftshappy — Wed, 22 Jul 2015 11:23:43 +0000

According to Bloomberg and CNBC, Nokia has found a buyer for its HERE mapping unit. The company had sought as much as $ 4 billion for the platform. However, the reported purchase price is roughly $ 2.7 billion (€2.5 billion). The winning (and perhaps only) bid was made by a German consortium of car…

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AdWords Dimensions Tab Now Features Both Ad Group & Campaign Detail Reports

gftshappy — Fri, 29 May 2015 12:23:04 +0000

Quickly assess settings and performance across campaigns and ad groups. The post AdWords Dimensions Tab Now Features Both Ad Group & Campaign Detail Reports appeared first on Search Engine Land.

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Demanding More Detail, Legal Group Calls On Google To Disclose RTBF Criteria

gftshappy — Sun, 17 May 2015 06:22:44 +0000

The group of 80 lawyers and academics want a lot more information from Google. The post Demanding More Detail, Legal Group Calls On Google To Disclose RTBF Criteria appeared first on Search Engine Land.

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