Share Good Things » Force http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 PPC 2021 in review: Privacy and automation force advertisers to adapt http://www.sharegoodthings.net/ppc-2021-in-review-privacy-and-automation-force-advertisers-to-adapt/ http://www.sharegoodthings.net/ppc-2021-in-review-privacy-and-automation-force-advertisers-to-adapt/#comments Thu, 23 Dec 2021 22:22:22 +0000 gftshappy http://www.sharegoodthings.net/ppc-2021-in-review-privacy-and-automation-force-advertisers-to-adapt/ Continue reading →]]> From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.

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]]> http://www.sharegoodthings.net/ppc-2021-in-review-privacy-and-automation-force-advertisers-to-adapt/feed/ 0 The growing force of women in tech http://www.sharegoodthings.net/the-growing-force-of-women-in-tech/ http://www.sharegoodthings.net/the-growing-force-of-women-in-tech/#comments Sun, 09 Dec 2018 06:22:18 +0000 gftshappy http://www.sharegoodthings.net/the-growing-force-of-women-in-tech/ Where we’ve been and where we’re going.

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]]> http://www.sharegoodthings.net/the-growing-force-of-women-in-tech/feed/ 0 Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’ http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/ http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/#comments Fri, 23 Mar 2018 19:23:29 +0000 gftshappy http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/ Continue reading →]]> Penalties will be stronger, and there will be an individual right of action. The post Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’ appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/proposed-eu-consumer-rules-to-force-marketplaces-to-reveal-default-ranking-criteria/feed/ 0 Every Picture Tells A Story: The Force Behind Bing’s Homepage & Brand Experience http://www.sharegoodthings.net/every-picture-tells-a-story-the-force-behind-bings-homepage-brand-experience/ http://www.sharegoodthings.net/every-picture-tells-a-story-the-force-behind-bings-homepage-brand-experience/#comments Thu, 06 Aug 2015 15:22:34 +0000 gftshappy http://www.sharegoodthings.net/every-picture-tells-a-story-the-force-behind-bings-homepage-brand-experience/ Continue reading →]]> 5 Questions With Bing Principal Design Manager Michael Kroll The post Every Picture Tells A Story: The Force Behind Bing’s Homepage & Brand Experience appeared first on Search Engine Land.

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]]> http://www.sharegoodthings.net/every-picture-tells-a-story-the-force-behind-bings-homepage-brand-experience/feed/ 0 France Trying To Force Disclosure Of Google Algorithm, Wants To Regulate the SERP http://www.sharegoodthings.net/france-trying-to-force-disclosure-of-google-algorithm-wants-to-regulate-the-serp/ http://www.sharegoodthings.net/france-trying-to-force-disclosure-of-google-algorithm-wants-to-regulate-the-serp/#comments Mon, 20 Apr 2015 10:24:33 +0000 gftshappy http://www.sharegoodthings.net/france-trying-to-force-disclosure-of-google-algorithm-wants-to-regulate-the-serp/ Continue reading →]]> Not waiting for the European Commission’s Statement of Objections (antitrust charges) to run its course, France is taking action to regulate Google’s search results and also compel revelation of its search algorithm. TechCrunch reported on a bill now working its way through the French…

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]]> http://www.sharegoodthings.net/france-trying-to-force-disclosure-of-google-algorithm-wants-to-regulate-the-serp/feed/ 0 Bing Ads To Force Close Variants On Advertisers & Will Modify The Way That Negatives Operate http://www.sharegoodthings.net/bing-ads-to-force-close-variants-on-advertisers-will-modify-the-way-that-negatives-operate/ http://www.sharegoodthings.net/bing-ads-to-force-close-variants-on-advertisers-will-modify-the-way-that-negatives-operate/#comments Fri, 17 Apr 2015 19:27:33 +0000 gftshappy http://www.sharegoodthings.net/bing-ads-to-force-close-variants-on-advertisers-will-modify-the-way-that-negatives-operate/ Continue reading →]]> Last year Google ticked off paid search professionals with the announcement that a true Exact Match will no longer exist. Next month, Bing will be following suit when close variants will be added to all campaigns. Additionally, big changes are afoot with negative terms, advertisers will need to…

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]]> http://www.sharegoodthings.net/bing-ads-to-force-close-variants-on-advertisers-will-modify-the-way-that-negatives-operate/feed/ 0 Spanish Newspapers Want Government To Force Google To Keep News Open In Spain http://www.sharegoodthings.net/spanish-newspapers-want-government-to-force-google-to-keep-news-open-in-spain/ http://www.sharegoodthings.net/spanish-newspapers-want-government-to-force-google-to-keep-news-open-in-spain/#comments Mon, 15 Dec 2014 17:22:33 +0000 gftshappy http://www.sharegoodthings.net/spanish-newspapers-want-government-to-force-google-to-keep-news-open-in-spain/ Continue reading →]]> A new effort by the Spanish Newspaper Publishers Association (AEDE) to prevent Google from shutting down its News site in Spain is an amazing example of industry chutzpah or hubris. The action shows so much chutzpah in fact that it enters the realm of unintentional political satire. First the…

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