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Video: Phillip Thune on finding good writers and writing good content

gftshappy — Wed, 20 Jan 2021 11:22:31 +0000

We also spoke about how SEO behavior changed around content around both the Panda and Penguin releases.

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Video: Local search expert Joy Hawkins shares an unexpected finding from her Google reviews research

gftshappy — Mon, 26 Aug 2019 17:22:56 +0000

Hawkins talks to Search Engine Land editor Barry Schwartz about breaking out on her own, buying Local Search Forum and a recent discovery she made around Google’s review gating policy.

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Finding content marketing opportunities that influence search performance

gftshappy — Sat, 03 Aug 2019 09:22:24 +0000

Start with your existing pages to identify opportunities, which typically involve some form of repurposing, reformatting and updating.

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Keyword SWOT analysis: Finding your content opportunities

gftshappy — Wed, 15 Feb 2017 18:23:43 +0000

Columnist Casie Gillette shows how regularly evaluating your keyword rankings and associated content can be a great way to stay on top of a long-running SEO program. The post Keyword SWOT analysis: Finding your content opportunities appeared first on Search Engine Land.

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Does finding that micro-moment feel like chasing fireflies? Here are 9 data points that will help you catch them.

gftshappy — Mon, 10 Oct 2016 17:22:22 +0000

Consumers are searching, doing and buying on their mobile devices, yet the challenge to reach them seems greater than ever. Columnist Wesley Young of the Local Search Association takes a look at 9 stats that suggest ways to improve your capture rate. The post Does finding that micro-moment feel…

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Bing Just Made Finding Recipes Easier With Its New Recipe Badge

gftshappy — Wed, 14 Oct 2015 18:22:38 +0000

Then tiny chefs hat in the bottom left corner of images marks which food photos are attached to recipes posted online. The post Bing Just Made Finding Recipes Easier With Its New Recipe Badge appeared first on Search Engine Land.

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Finding Hidden Content Opportunities For Your Local Website

gftshappy — Sat, 25 Oct 2014 16:25:21 +0000

Once you’ve fulfilled your website’s basic content needs, you’ll need to up the ante to stay competitive in search engines. Contributor Rachel Lindteigen shares some tips. The post Finding Hidden Content Opportunities For Your Local Website appeared first on Search Engine Land.

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Bing Adds Khan Academy Courses & Book Finding Results

gftshappy — Wed, 02 Jul 2014 04:29:31 +0000

Bing has added two new search features for the school break season. (1) The ability to search for free online courses offered by the Khan Academy. (2) The ability to search for books that you can buy online, pick up at a local library and/or view fully online. Khan Academy Courses On Bing Through…

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