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	<title>Share Good Things &#187; fatigue</title>
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		<title>Fighting brand fatigue through A/B testing</title>
		<link>http://www.sharegoodthings.net/fighting-brand-fatigue-through-ab-testing/</link>
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		<pubDate>Sun, 27 Jan 2019 13:22:32 +0000</pubDate>
		<dc:creator>gftshappy</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[fatigue]]></category>
		<category><![CDATA[Fighting]]></category>
		<category><![CDATA[Testing]]></category>
		<category><![CDATA[Through]]></category>

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		<description><![CDATA[Here&#8217;s how an e-commerce business tested different ad copy and images on Facebook to lower their CPA by 70 percent over three months. Please visit Search Engine Land for the full article. Search Engine Land: News &#038; Info About SEO, &#8230; <a href="http://www.sharegoodthings.net/fighting-brand-fatigue-through-ab-testing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>Here&#8217;s how an e-commerce business tested different ad copy and images on Facebook to lower their CPA by 70 percent over three months.<br/> <br/> Please visit Search Engine Land for the full article.
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