Share Good Things » Expanded http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Expanded text ads are disappearing: Don’t disappear with them http://www.sharegoodthings.net/expanded-text-ads-are-disappearing-dont-disappear-with-them/ http://www.sharegoodthings.net/expanded-text-ads-are-disappearing-dont-disappear-with-them/#comments Sat, 06 Nov 2021 09:22:39 +0000 gftshappy http://www.sharegoodthings.net/expanded-text-ads-are-disappearing-dont-disappear-with-them/ Continue reading →]]> With a little less than eight months until the change becomes effective, there is plenty of time to make sure that your Google Ads accounts are in tip-top shape.

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]]> http://www.sharegoodthings.net/expanded-text-ads-are-disappearing-dont-disappear-with-them/feed/ 0 Google to sunset Expanded Text Ads (ETAs) in June 2022 http://www.sharegoodthings.net/google-to-sunset-expanded-text-ads-etas-in-june-2022/ http://www.sharegoodthings.net/google-to-sunset-expanded-text-ads-etas-in-june-2022/#comments Tue, 31 Aug 2021 21:22:42 +0000 gftshappy http://www.sharegoodthings.net/google-to-sunset-expanded-text-ads-etas-in-june-2022/ This is the latest move that Google is making to push automation through their ad products.

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]]> http://www.sharegoodthings.net/google-to-sunset-expanded-text-ads-etas-in-june-2022/feed/ 0 If you saw expanded search terms in Google Ads, it was a glitch; Friday’s daily brief http://www.sharegoodthings.net/if-you-saw-expanded-search-terms-in-google-ads-it-was-a-glitch-fridays-daily-brief/ http://www.sharegoodthings.net/if-you-saw-expanded-search-terms-in-google-ads-it-was-a-glitch-fridays-daily-brief/#comments Fri, 06 Aug 2021 19:22:20 +0000 gftshappy http://www.sharegoodthings.net/if-you-saw-expanded-search-terms-in-google-ads-it-was-a-glitch-fridays-daily-brief/ Plus, trying to get shadow banned on Insta for science

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]]> http://www.sharegoodthings.net/if-you-saw-expanded-search-terms-in-google-ads-it-was-a-glitch-fridays-daily-brief/feed/ 0 Google announces new deals sections, promotional tools and expanded reporting ahead of the holiday shopping season http://www.sharegoodthings.net/google-announces-new-deals-sections-promotional-tools-and-expanded-reporting-ahead-of-the-holiday-shopping-season/ http://www.sharegoodthings.net/google-announces-new-deals-sections-promotional-tools-and-expanded-reporting-ahead-of-the-holiday-shopping-season/#comments Wed, 21 Jul 2021 18:22:38 +0000 gftshappy http://www.sharegoodthings.net/google-announces-new-deals-sections-promotional-tools-and-expanded-reporting-ahead-of-the-holiday-shopping-season/ Continue reading →]]> Promotions uploaded via Google Merchant Center are automatically surfaced to shoppers, regardless of whether the merchant advertises on Google.

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]]> http://www.sharegoodthings.net/google-announces-new-deals-sections-promotional-tools-and-expanded-reporting-ahead-of-the-holiday-shopping-season/feed/ 0 Expanded verticals for Dynamic Remarketing beta and additions to RSAs in Microsoft Advertising http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/ http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/#comments Tue, 06 Jul 2021 21:26:23 +0000 gftshappy http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/ New additions to RSAs mean you can customize campaigns around events and searcher locations.

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]]> http://www.sharegoodthings.net/expanded-verticals-for-dynamic-remarketing-beta-and-additions-to-rsas-in-microsoft-advertising/feed/ 0 Google unveils its Shopping Graph, an expanded Shopify integration and more shopping features at I/O http://www.sharegoodthings.net/google-unveils-its-shopping-graph-an-expanded-shopify-integration-and-more-shopping-features-at-io/ http://www.sharegoodthings.net/google-unveils-its-shopping-graph-an-expanded-shopify-integration-and-more-shopping-features-at-io/#comments Thu, 20 May 2021 08:22:39 +0000 gftshappy http://www.sharegoodthings.net/google-unveils-its-shopping-graph-an-expanded-shopify-integration-and-more-shopping-features-at-io/ The announcements position Google as the middle ground between shoppers and retailers.

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]]> http://www.sharegoodthings.net/google-unveils-its-shopping-graph-an-expanded-shopify-integration-and-more-shopping-features-at-io/feed/ 0 Google call-only ads getting ‘expanded’ with more characters http://www.sharegoodthings.net/google-call-only-ads-getting-expanded-with-more-characters/ http://www.sharegoodthings.net/google-call-only-ads-getting-expanded-with-more-characters/#comments Wed, 27 Feb 2019 04:23:26 +0000 gftshappy http://www.sharegoodthings.net/google-call-only-ads-getting-expanded-with-more-characters/ The business name is also shifting.

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]]> http://www.sharegoodthings.net/google-call-only-ads-getting-expanded-with-more-characters/feed/ 0 The Google expanded text ad CTR lift that never was http://www.sharegoodthings.net/the-google-expanded-text-ad-ctr-lift-that-never-was/ http://www.sharegoodthings.net/the-google-expanded-text-ad-ctr-lift-that-never-was/#comments Sun, 19 Aug 2018 13:23:21 +0000 gftshappy http://www.sharegoodthings.net/the-google-expanded-text-ad-ctr-lift-that-never-was/ Continue reading →]]> Contributor Andy Taylor shares his take on Google’s expanded text ads (ETAs), drawing comparisons to the new responsive search ad (RSA) format.

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]]> http://www.sharegoodthings.net/the-google-expanded-text-ad-ctr-lift-that-never-was/feed/ 0 Expanded phrase match negatives: A script for misspellings http://www.sharegoodthings.net/expanded-phrase-match-negatives-a-script-for-misspellings/ http://www.sharegoodthings.net/expanded-phrase-match-negatives-a-script-for-misspellings/#comments Tue, 07 Aug 2018 14:23:33 +0000 gftshappy http://www.sharegoodthings.net/expanded-phrase-match-negatives-a-script-for-misspellings/ Continue reading →]]> Can’t spell? No problem, says contributor Daniel Gilbert. Here is a script that will boost your phrase negative keyword matching by finding the ones you’re failing to catch due to misspellings.

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]]> http://www.sharegoodthings.net/expanded-phrase-match-negatives-a-script-for-misspellings/feed/ 0 SearchCap: YouTube redirects, Bing search ad growth & expanded text ads http://www.sharegoodthings.net/searchcap-youtube-redirects-bing-search-ad-growth-expanded-text-ads-9/ http://www.sharegoodthings.net/searchcap-youtube-redirects-bing-search-ad-growth-expanded-text-ads-9/#comments Mon, 24 Jul 2017 10:23:12 +0000 gftshappy http://www.sharegoodthings.net/searchcap-youtube-redirects-bing-search-ad-growth-expanded-text-ads-9/ Continue reading →]]> Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: YouTube redirects, Bing search ad growth & expanded text ads appeared first on Search Engine Land.

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