Share Good Things » Embrace http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 tCPA may not be going away (yet), but it should: Why it’s time to embrace value-based bidding http://www.sharegoodthings.net/tcpa-may-not-be-going-away-yet-but-it-should-why-its-time-to-embrace-value-based-bidding/ http://www.sharegoodthings.net/tcpa-may-not-be-going-away-yet-but-it-should-why-its-time-to-embrace-value-based-bidding/#comments Wed, 26 Jan 2022 04:22:23 +0000 gftshappy http://www.sharegoodthings.net/tcpa-may-not-be-going-away-yet-but-it-should-why-its-time-to-embrace-value-based-bidding/ Continue reading →]]> Determining the value of your conversions can lead to smarter Google Ads bidding. And, if tCPA does go away, you won’t find yourself scrambling for a strategy.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/tcpa-may-not-be-going-away-yet-but-it-should-why-its-time-to-embrace-value-based-bidding/feed/ 0 Google’s internal SEO strategy: Make small changes, embrace change, consolidate http://www.sharegoodthings.net/googles-internal-seo-strategy-make-small-changes-embrace-change-consolidate/ http://www.sharegoodthings.net/googles-internal-seo-strategy-make-small-changes-embrace-change-consolidate/#comments Fri, 11 Jan 2019 05:23:12 +0000 gftshappy http://www.sharegoodthings.net/googles-internal-seo-strategy-make-small-changes-embrace-change-consolidate/ Google gave a rare glimpse into how they manage their 7,000 internal websites.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/googles-internal-seo-strategy-make-small-changes-embrace-change-consolidate/feed/ 0 It’s time to embrace new strategies for apparel: Broadening tactics through user intent http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-3/ http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-3/#comments Fri, 21 Jul 2017 12:24:01 +0000 gftshappy http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-3/ Continue reading →]]> Clothing retailers, listen up! Columnist Thomas Stern explains why apparel brands must evolve their strategies and measurement beyond just conversions. The post It’s time to embrace new strategies for apparel: Broadening tactics through user intent appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-3/feed/ 0 It’s time to embrace new strategies for apparel: Broadening tactics through user intent http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-2/ http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-2/#comments Fri, 21 Jul 2017 05:23:22 +0000 gftshappy http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-2/ Continue reading →]]> Clothing retailers, listen up! Columnist Thomas Stern explains why apparel brands must evolve their strategies and measurement beyond just conversions. The post It’s time to embrace new strategies for apparel: Broadening tactics through user intent appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent-2/feed/ 0 It’s time to embrace new strategies for apparel: Broadening tactics through user intent http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent/ http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent/#comments Thu, 20 Jul 2017 22:22:24 +0000 gftshappy http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent/ Continue reading →]]> Clothing retailers, listen up! Columnist Thomas Stern explains why apparel brands must evolve their strategies and measurement beyond just conversions. The post It’s time to embrace new strategies for apparel: Broadening tactics through user intent appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/its-time-to-embrace-new-strategies-for-apparel-broadening-tactics-through-user-intent/feed/ 0 Why location marketers need to embrace whimsical, visual storytelling http://www.sharegoodthings.net/why-location-marketers-need-to-embrace-whimsical-visual-storytelling/ http://www.sharegoodthings.net/why-location-marketers-need-to-embrace-whimsical-visual-storytelling/#comments Tue, 16 May 2017 14:23:00 +0000 gftshappy http://www.sharegoodthings.net/why-location-marketers-need-to-embrace-whimsical-visual-storytelling/ Continue reading →]]> Columnist Adam Dorfman believes that local marketers need to invest in visual storytelling and explains how to use visual assets to create and share location-based information. The post Why location marketers need to embrace whimsical, visual storytelling appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/why-location-marketers-need-to-embrace-whimsical-visual-storytelling/feed/ 0 3 Reasons B2B Marketers Must Embrace Mobile… Now http://www.sharegoodthings.net/3-reasons-b2b-marketers-must-embrace-mobile-now/ http://www.sharegoodthings.net/3-reasons-b2b-marketers-must-embrace-mobile-now/#comments Sat, 30 Jan 2016 16:23:47 +0000 gftshappy http://www.sharegoodthings.net/3-reasons-b2b-marketers-must-embrace-mobile-now/ Continue reading →]]> Have you optimized your B2B website for mobile search? If not, columnist Patricia Hursh explains why you must work to become mobile-friendly immediately. The post 3 Reasons B2B Marketers Must Embrace Mobile… Now appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/3-reasons-b2b-marketers-must-embrace-mobile-now/feed/ 0 Teens Embrace Voice Search, Many Adults Feel “Like Geeks” Using It http://www.sharegoodthings.net/teens-embrace-voice-search-many-adults-feel-like-geeks-using-it/ http://www.sharegoodthings.net/teens-embrace-voice-search-many-adults-feel-like-geeks-using-it/#comments Wed, 15 Oct 2014 04:23:44 +0000 gftshappy http://www.sharegoodthings.net/teens-embrace-voice-search-many-adults-feel-like-geeks-using-it/ Continue reading →]]> According to a voice search study commissioned by Google, the most smartphone-obsessed teens are using voice search every day. However many adults feel self-conscious or embarrassed when they talk to their smartphones. The study found that 45 percent of US adults said they felt “like a…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/teens-embrace-voice-search-many-adults-feel-like-geeks-using-it/feed/ 0