Share Good Things » During http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Phone calls critical for business during the pandemic; Tuesday’s daily brief http://www.sharegoodthings.net/phone-calls-critical-for-business-during-the-pandemic-tuesdays-daily-brief/ http://www.sharegoodthings.net/phone-calls-critical-for-business-during-the-pandemic-tuesdays-daily-brief/#comments Wed, 03 Mar 2021 04:22:18 +0000 gftshappy http://www.sharegoodthings.net/phone-calls-critical-for-business-during-the-pandemic-tuesdays-daily-brief/ Plus, we’re introducing research Tuesdays

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]]> http://www.sharegoodthings.net/phone-calls-critical-for-business-during-the-pandemic-tuesdays-daily-brief/feed/ 0 Pinterest powers up creators during stressful times http://www.sharegoodthings.net/pinterest-powers-up-creators-during-stressful-times/ http://www.sharegoodthings.net/pinterest-powers-up-creators-during-stressful-times/#comments Sat, 27 Feb 2021 09:23:36 +0000 gftshappy http://www.sharegoodthings.net/pinterest-powers-up-creators-during-stressful-times/ How the visual discovery platform is rethinking stories and influencers

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]]> http://www.sharegoodthings.net/pinterest-powers-up-creators-during-stressful-times/feed/ 0 A few pointers from the pros during SMX Report; Wednesday’s daily brief http://www.sharegoodthings.net/a-few-pointers-from-the-pros-during-smx-report-wednesdays-daily-brief/ http://www.sharegoodthings.net/a-few-pointers-from-the-pros-during-smx-report-wednesdays-daily-brief/#comments Thu, 25 Feb 2021 08:26:37 +0000 gftshappy http://www.sharegoodthings.net/a-few-pointers-from-the-pros-during-smx-report-wednesdays-daily-brief/ Continue reading →]]> Plus, Google extends deadline for Partner Program requirements and Yelp releases new features to address new consumer behaviors.

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]]> http://www.sharegoodthings.net/a-few-pointers-from-the-pros-during-smx-report-wednesdays-daily-brief/feed/ 0 Take a peek into PPC routines during Cyber Five week http://www.sharegoodthings.net/take-a-peek-into-ppc-routines-during-cyber-five-week/ http://www.sharegoodthings.net/take-a-peek-into-ppc-routines-during-cyber-five-week/#comments Tue, 24 Nov 2020 21:22:24 +0000 gftshappy http://www.sharegoodthings.net/take-a-peek-into-ppc-routines-during-cyber-five-week/ Continue reading →]]> After all the preparation, here’s what paid search and social marketers will be doing this week to manage their holiday campaigns and promotions.

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]]> http://www.sharegoodthings.net/take-a-peek-into-ppc-routines-during-cyber-five-week/feed/ 0 Data roundup: Resources to help you market more effectively during COVID-19 http://www.sharegoodthings.net/data-roundup-resources-to-help-you-market-more-effectively-during-covid-19/ http://www.sharegoodthings.net/data-roundup-resources-to-help-you-market-more-effectively-during-covid-19/#comments Sat, 13 Jun 2020 16:23:02 +0000 gftshappy http://www.sharegoodthings.net/data-roundup-resources-to-help-you-market-more-effectively-during-covid-19/ Continue reading →]]> Insights to help you evaluate and adapt your SEO, content and PPC efforts in a rapidly changing environment.

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]]> http://www.sharegoodthings.net/data-roundup-resources-to-help-you-market-more-effectively-during-covid-19/feed/ 0 4 things we learned about automated bidding during the pandemic http://www.sharegoodthings.net/4-things-we-learned-about-automated-bidding-during-the-pandemic/ http://www.sharegoodthings.net/4-things-we-learned-about-automated-bidding-during-the-pandemic/#comments Wed, 10 Jun 2020 18:22:23 +0000 gftshappy http://www.sharegoodthings.net/4-things-we-learned-about-automated-bidding-during-the-pandemic/ Continue reading →]]> Smart bidding adapts to changes with reduced budgets, which is better than pausing campaigns, but beware of high impression share with automated bids.

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]]> http://www.sharegoodthings.net/4-things-we-learned-about-automated-bidding-during-the-pandemic/feed/ 0 How location data can drive your marketing strategy during COVID [Video] http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/ http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/#comments Wed, 03 Jun 2020 18:22:26 +0000 gftshappy http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/ Continue reading →]]> “If someone is out and about in the physical world right now, that alone is a signal that they are in-market,” said Foursquare CEO David Shim on Live with Search Engine Land.

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]]> http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/feed/ 0 Marketing during COVID means ongoing experimentation [Video] http://www.sharegoodthings.net/marketing-during-covid-means-ongoing-experimentation-video/ http://www.sharegoodthings.net/marketing-during-covid-means-ongoing-experimentation-video/#comments Fri, 22 May 2020 19:22:55 +0000 gftshappy http://www.sharegoodthings.net/marketing-during-covid-means-ongoing-experimentation-video/ Why you should continue to test and adjust messaging as customer needs and behaviors shift.

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]]> http://www.sharegoodthings.net/marketing-during-covid-means-ongoing-experimentation-video/feed/ 0 How to measure content KPIs during COVID [Video] http://www.sharegoodthings.net/how-to-measure-content-kpis-during-covid-video/ http://www.sharegoodthings.net/how-to-measure-content-kpis-during-covid-video/#comments Thu, 21 May 2020 22:22:30 +0000 gftshappy http://www.sharegoodthings.net/how-to-measure-content-kpis-during-covid-video/ Continue reading →]]> The traditional performance metrics aren’t going anywhere, but they are taking a back seat as qualitative data steps to the forefront.

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]]> http://www.sharegoodthings.net/how-to-measure-content-kpis-during-covid-video/feed/ 0 How to evaluate content marketing opportunities during COVID [Video] http://www.sharegoodthings.net/how-to-evaluate-content-marketing-opportunities-during-covid-video/ http://www.sharegoodthings.net/how-to-evaluate-content-marketing-opportunities-during-covid-video/#comments Thu, 21 May 2020 08:22:23 +0000 gftshappy http://www.sharegoodthings.net/how-to-evaluate-content-marketing-opportunities-during-covid-video/ Continue reading →]]> “It’s easy to get to get stuck on the pandemic, but how it’s impacting day-to-day lives ties a lot to different businesses,” said Amanda Milligan on Live with Search Engine Land.

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