Share Good Things » COVID http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 How do you plan for in-person consumer behavior and COVID at the same time?; Tuesday’s daily brief http://www.sharegoodthings.net/how-do-you-plan-for-in-person-consumer-behavior-and-covid-at-the-same-time-tuesdays-daily-brief/ http://www.sharegoodthings.net/how-do-you-plan-for-in-person-consumer-behavior-and-covid-at-the-same-time-tuesdays-daily-brief/#comments Tue, 03 Aug 2021 14:22:37 +0000 gftshappy http://www.sharegoodthings.net/how-do-you-plan-for-in-person-consumer-behavior-and-covid-at-the-same-time-tuesdays-daily-brief/ Plus, Google’s math solver guidelines emphasize technical SEO and content accuracy.

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]]> http://www.sharegoodthings.net/how-do-you-plan-for-in-person-consumer-behavior-and-covid-at-the-same-time-tuesdays-daily-brief/feed/ 0 Marketers say COVID vaccines create hope for quick return of in-person events http://www.sharegoodthings.net/marketers-say-covid-vaccines-create-hope-for-quick-return-of-in-person-events/ http://www.sharegoodthings.net/marketers-say-covid-vaccines-create-hope-for-quick-return-of-in-person-events/#comments Mon, 01 Feb 2021 17:22:20 +0000 gftshappy http://www.sharegoodthings.net/marketers-say-covid-vaccines-create-hope-for-quick-return-of-in-person-events/ But whether organizers can safely get conferences up and running in 2021 is another question altogether.

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]]> http://www.sharegoodthings.net/marketers-say-covid-vaccines-create-hope-for-quick-return-of-in-person-events/feed/ 0 SEO year in review 2020: COVID forces platforms to adapt their local and e-commerce offerings, and more http://www.sharegoodthings.net/seo-year-in-review-2020-covid-forces-platforms-to-adapt-their-local-and-e-commerce-offerings-and-more/ http://www.sharegoodthings.net/seo-year-in-review-2020-covid-forces-platforms-to-adapt-their-local-and-e-commerce-offerings-and-more/#comments Thu, 31 Dec 2020 15:23:27 +0000 gftshappy http://www.sharegoodthings.net/seo-year-in-review-2020-covid-forces-platforms-to-adapt-their-local-and-e-commerce-offerings-and-more/ Continue reading →]]> Even a pandemic couldn’t slow down developments in the search industry. Here’s our recap of the year’s most important stories and news.

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]]> http://www.sharegoodthings.net/seo-year-in-review-2020-covid-forces-platforms-to-adapt-their-local-and-e-commerce-offerings-and-more/feed/ 0 PPC 2020 in review: COVID leaves its mark on e-commerce and paid search http://www.sharegoodthings.net/ppc-2020-in-review-covid-leaves-its-mark-on-e-commerce-and-paid-search/ http://www.sharegoodthings.net/ppc-2020-in-review-covid-leaves-its-mark-on-e-commerce-and-paid-search/#comments Thu, 24 Dec 2020 22:22:54 +0000 gftshappy http://www.sharegoodthings.net/ppc-2020-in-review-covid-leaves-its-mark-on-e-commerce-and-paid-search/ Continue reading →]]> Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes.

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]]> http://www.sharegoodthings.net/ppc-2020-in-review-covid-leaves-its-mark-on-e-commerce-and-paid-search/feed/ 0 Will COVID vaccine rollout bring back in-person conferences? http://www.sharegoodthings.net/will-covid-vaccine-rollout-bring-back-in-person-conferences/ http://www.sharegoodthings.net/will-covid-vaccine-rollout-bring-back-in-person-conferences/#comments Thu, 24 Dec 2020 01:23:29 +0000 gftshappy http://www.sharegoodthings.net/will-covid-vaccine-rollout-bring-back-in-person-conferences/ Continue reading →]]> With hope for immunity on the horizon, please take our survey to help us understand how this changes your outlook for 2021.

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]]> http://www.sharegoodthings.net/will-covid-vaccine-rollout-bring-back-in-person-conferences/feed/ 0 COVID helped drive record ad revenue for big tech in Q3 http://www.sharegoodthings.net/covid-helped-drive-record-ad-revenue-for-big-tech-in-q3/ http://www.sharegoodthings.net/covid-helped-drive-record-ad-revenue-for-big-tech-in-q3/#comments Wed, 04 Nov 2020 18:22:22 +0000 gftshappy http://www.sharegoodthings.net/covid-helped-drive-record-ad-revenue-for-big-tech-in-q3/ Facebook, Google and Amazon all reported significant revenue growth during, and partly because of, the pandemic.

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]]> http://www.sharegoodthings.net/covid-helped-drive-record-ad-revenue-for-big-tech-in-q3/feed/ 0 COVID is accelerating TV advertising’s transformation into an addressable medium http://www.sharegoodthings.net/covid-is-accelerating-tv-advertisings-transformation-into-an-addressable-medium/ http://www.sharegoodthings.net/covid-is-accelerating-tv-advertisings-transformation-into-an-addressable-medium/#comments Fri, 17 Jul 2020 19:22:39 +0000 gftshappy http://www.sharegoodthings.net/covid-is-accelerating-tv-advertisings-transformation-into-an-addressable-medium/ “They come for the targeting and stay for the attribution,” says Simplifi’s CEO about CTV.

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]]> http://www.sharegoodthings.net/covid-is-accelerating-tv-advertisings-transformation-into-an-addressable-medium/feed/ 0 Yelp offers upgraded COVID reopening tools for local businesses, restaurants http://www.sharegoodthings.net/yelp-offers-upgraded-covid-reopening-tools-for-local-businesses-restaurants/ http://www.sharegoodthings.net/yelp-offers-upgraded-covid-reopening-tools-for-local-businesses-restaurants/#comments Wed, 17 Jun 2020 04:22:26 +0000 gftshappy http://www.sharegoodthings.net/yelp-offers-upgraded-covid-reopening-tools-for-local-businesses-restaurants/ Continue reading →]]> The company is also modifying Waitlist to help restaurants to better manage capacity during mandatory social distancing.

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]]> http://www.sharegoodthings.net/yelp-offers-upgraded-covid-reopening-tools-for-local-businesses-restaurants/feed/ 0 Your customers aren’t interested in your COVID messaging anymore, what now? http://www.sharegoodthings.net/your-customers-arent-interested-in-your-covid-messaging-anymore-what-now/ http://www.sharegoodthings.net/your-customers-arent-interested-in-your-covid-messaging-anymore-what-now/#comments Thu, 04 Jun 2020 08:22:19 +0000 gftshappy http://www.sharegoodthings.net/your-customers-arent-interested-in-your-covid-messaging-anymore-what-now/ COVID burnout is real, but the pandemic is not over.

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]]> http://www.sharegoodthings.net/your-customers-arent-interested-in-your-covid-messaging-anymore-what-now/feed/ 0 How location data can drive your marketing strategy during COVID [Video] http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/ http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/#comments Wed, 03 Jun 2020 18:22:26 +0000 gftshappy http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/ Continue reading →]]> “If someone is out and about in the physical world right now, that alone is a signal that they are in-market,” said Foursquare CEO David Shim on Live with Search Engine Land.

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]]> http://www.sharegoodthings.net/how-location-data-can-drive-your-marketing-strategy-during-covid-video/feed/ 0