Share Good Things » Consumers http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 3 ways marketers can connect with Gen Z consumers http://www.sharegoodthings.net/3-ways-marketers-can-connect-with-gen-z-consumers/ http://www.sharegoodthings.net/3-ways-marketers-can-connect-with-gen-z-consumers/#comments Sun, 27 Mar 2022 06:22:47 +0000 gftshappy http://www.sharegoodthings.net/3-ways-marketers-can-connect-with-gen-z-consumers/ Continue reading →]]> Gen Z is unlike any other generational group. At SMX Next, Purna Virji shows how marketers can connect with this growing cohort.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/3-ways-marketers-can-connect-with-gen-z-consumers/feed/ 0 Incorrect business listings deter 63% of consumers; Thursday’s daily brief http://www.sharegoodthings.net/incorrect-business-listings-deter-63-of-consumers-thursdays-daily-brief/ http://www.sharegoodthings.net/incorrect-business-listings-deter-63-of-consumers-thursdays-daily-brief/#comments Thu, 09 Sep 2021 15:22:18 +0000 gftshappy http://www.sharegoodthings.net/incorrect-business-listings-deter-63-of-consumers-thursdays-daily-brief/ Continue reading →]]> Plus, the Google News app will show non-AMP content and Microsoft Advertising announces optimization score in the Recommendations tab.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/incorrect-business-listings-deter-63-of-consumers-thursdays-daily-brief/feed/ 0 Apple IDFA consent: Roughly 60% of consumers open to allowing tracking http://www.sharegoodthings.net/apple-idfa-consent-roughly-60-of-consumers-open-to-allowing-tracking/ http://www.sharegoodthings.net/apple-idfa-consent-roughly-60-of-consumers-open-to-allowing-tracking/#comments Sat, 12 Sep 2020 02:22:33 +0000 gftshappy http://www.sharegoodthings.net/apple-idfa-consent-roughly-60-of-consumers-open-to-allowing-tracking/ With the right incentives, iOS users might be willing to share data.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/apple-idfa-consent-roughly-60-of-consumers-open-to-allowing-tracking/feed/ 0 Less than a third of consumers aware of Facebook ads boycott, Gen Z most engaged http://www.sharegoodthings.net/less-than-a-third-of-consumers-aware-of-facebook-ads-boycott-gen-z-most-engaged/ http://www.sharegoodthings.net/less-than-a-third-of-consumers-aware-of-facebook-ads-boycott-gen-z-most-engaged/#comments Mon, 06 Jul 2020 17:22:29 +0000 gftshappy http://www.sharegoodthings.net/less-than-a-third-of-consumers-aware-of-facebook-ads-boycott-gen-z-most-engaged/ Continue reading →]]> Nearly 70% were unaware or had not formulated an opinion of the Stop Hate for Profit campaign.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/less-than-a-third-of-consumers-aware-of-facebook-ads-boycott-gen-z-most-engaged/feed/ 0 Majority of consumers want standards and tougher action against review fraud http://www.sharegoodthings.net/majority-of-consumers-want-standards-and-tougher-action-against-review-fraud/ http://www.sharegoodthings.net/majority-of-consumers-want-standards-and-tougher-action-against-review-fraud/#comments Sat, 07 Mar 2020 02:22:31 +0000 gftshappy http://www.sharegoodthings.net/majority-of-consumers-want-standards-and-tougher-action-against-review-fraud/ Survey finds U.S. consumers want severe financial penalties for retailers that don’t protect review integrity.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/majority-of-consumers-want-standards-and-tougher-action-against-review-fraud/feed/ 0 Good guides gone bad: How Google’s ‘Local Guides’ program fails businesses and consumers http://www.sharegoodthings.net/good-guides-gone-bad-how-googles-local-guides-program-fails-businesses-and-consumers/ http://www.sharegoodthings.net/good-guides-gone-bad-how-googles-local-guides-program-fails-businesses-and-consumers/#comments Fri, 20 Dec 2019 05:23:10 +0000 gftshappy http://www.sharegoodthings.net/good-guides-gone-bad-how-googles-local-guides-program-fails-businesses-and-consumers/ Continue reading →]]> Columnist Jamie Pitman talks to some of the leading figures in local search to find out what went wrong with the Local Guides program, and if enough steps are being taken to fix it.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/good-guides-gone-bad-how-googles-local-guides-program-fails-businesses-and-consumers/feed/ 0 Consumers more invested in reviews, but also more skeptical of authenticity — survey http://www.sharegoodthings.net/consumers-more-invested-in-reviews-but-also-more-skeptical-of-authenticity-survey/ http://www.sharegoodthings.net/consumers-more-invested-in-reviews-but-also-more-skeptical-of-authenticity-survey/#comments Thu, 12 Dec 2019 08:24:07 +0000 gftshappy http://www.sharegoodthings.net/consumers-more-invested-in-reviews-but-also-more-skeptical-of-authenticity-survey/ Users now consult multiple sites and expect reviews to be relatively fresh.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/consumers-more-invested-in-reviews-but-also-more-skeptical-of-authenticity-survey/feed/ 0 Study: 48% of consumers use voice assistants for general web search http://www.sharegoodthings.net/study-48-of-consumers-use-voice-assistants-for-general-web-search/ http://www.sharegoodthings.net/study-48-of-consumers-use-voice-assistants-for-general-web-search/#comments Tue, 23 Jul 2019 14:23:30 +0000 gftshappy http://www.sharegoodthings.net/study-48-of-consumers-use-voice-assistants-for-general-web-search/ Continue reading →]]> Despite concerns about accuracy and privacy, the Adobe survey presents a mostly positive outlook for voice and virtual assistants.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/study-48-of-consumers-use-voice-assistants-for-general-web-search/feed/ 0 Restaurants believe digital channels more important than consumers say they are http://www.sharegoodthings.net/restaurants-believe-digital-channels-more-important-than-consumers-say-they-are/ http://www.sharegoodthings.net/restaurants-believe-digital-channels-more-important-than-consumers-say-they-are/#comments Wed, 17 Jul 2019 18:22:49 +0000 gftshappy http://www.sharegoodthings.net/restaurants-believe-digital-channels-more-important-than-consumers-say-they-are/ Online reviews cited by 48% of owners as influential; only 35% percent of consumers agreed.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/restaurants-believe-digital-channels-more-important-than-consumers-say-they-are/feed/ 0 Millions of fake Google Maps listings hurt real business and consumers http://www.sharegoodthings.net/millions-of-fake-google-maps-listings-hurt-real-business-and-consumers/ http://www.sharegoodthings.net/millions-of-fake-google-maps-listings-hurt-real-business-and-consumers/#comments Sat, 22 Jun 2019 16:22:21 +0000 gftshappy http://www.sharegoodthings.net/millions-of-fake-google-maps-listings-hurt-real-business-and-consumers/ Continue reading →]]> Google says it is working on it, but is still positioned to profit as local businesses claw back visibility with paid ads.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

]]> http://www.sharegoodthings.net/millions-of-fake-google-maps-listings-hurt-real-business-and-consumers/feed/ 0