Share Good Things » Consider http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Selecting better KPIs for your business: What to consider and how to bolster your most important metric http://www.sharegoodthings.net/selecting-better-kpis-for-your-business-what-to-consider-and-how-to-bolster-your-most-important-metric/ http://www.sharegoodthings.net/selecting-better-kpis-for-your-business-what-to-consider-and-how-to-bolster-your-most-important-metric/#comments Thu, 07 Jan 2021 22:24:30 +0000 gftshappy http://www.sharegoodthings.net/selecting-better-kpis-for-your-business-what-to-consider-and-how-to-bolster-your-most-important-metric/ Continue reading →]]> It all comes down to what stage your business is at, its goals, and identifying the supporting metrics that can help you get there.

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]]> http://www.sharegoodthings.net/selecting-better-kpis-for-your-business-what-to-consider-and-how-to-bolster-your-most-important-metric/feed/ 0 Shopify tradeoffs: What to consider before selecting your next e-commerce platform http://www.sharegoodthings.net/shopify-tradeoffs-what-to-consider-before-selecting-your-next-e-commerce-platform/ http://www.sharegoodthings.net/shopify-tradeoffs-what-to-consider-before-selecting-your-next-e-commerce-platform/#comments Sun, 02 Aug 2020 20:22:21 +0000 gftshappy http://www.sharegoodthings.net/shopify-tradeoffs-what-to-consider-before-selecting-your-next-e-commerce-platform/ Continue reading →]]> Shopify makes it easy to start selling, but there are limits to its SEO and customization capabilities.

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]]> http://www.sharegoodthings.net/shopify-tradeoffs-what-to-consider-before-selecting-your-next-e-commerce-platform/feed/ 0 What publishers need to consider before dropping AMP [Video] http://www.sharegoodthings.net/what-publishers-need-to-consider-before-dropping-amp-video/ http://www.sharegoodthings.net/what-publishers-need-to-consider-before-dropping-amp-video/#comments Wed, 01 Jul 2020 18:22:26 +0000 gftshappy http://www.sharegoodthings.net/what-publishers-need-to-consider-before-dropping-amp-video/ BuzzFeed’s Matt Dorville shares what his publication is thinking about ahead of Google’s Page Experience update.

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]]> http://www.sharegoodthings.net/what-publishers-need-to-consider-before-dropping-amp-video/feed/ 0 Next on Live with Search Engine Land: The future of AMP and what to consider before Google lifts the Top Stories requirement http://www.sharegoodthings.net/next-on-live-with-search-engine-land-the-future-of-amp-and-what-to-consider-before-google-lifts-the-top-stories-requirement/ http://www.sharegoodthings.net/next-on-live-with-search-engine-land-the-future-of-amp-and-what-to-consider-before-google-lifts-the-top-stories-requirement/#comments Tue, 16 Jun 2020 00:23:08 +0000 gftshappy http://www.sharegoodthings.net/next-on-live-with-search-engine-land-the-future-of-amp-and-what-to-consider-before-google-lifts-the-top-stories-requirement/ Continue reading →]]> Next year, AMP will no longer be a requirement for content to appear in Google’s Top Stories section. We’ll discuss the questions this raises over whether publishers will continue using AMP or optimize for Google’s new page experience algorithm to get their articles in the coveted Top Stories…

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]]> http://www.sharegoodthings.net/next-on-live-with-search-engine-land-the-future-of-amp-and-what-to-consider-before-google-lifts-the-top-stories-requirement/feed/ 0 How many people should be on your SEO team? The factors to consider http://www.sharegoodthings.net/how-many-people-should-be-on-your-seo-team-the-factors-to-consider/ http://www.sharegoodthings.net/how-many-people-should-be-on-your-seo-team-the-factors-to-consider/#comments Fri, 20 Dec 2019 19:23:43 +0000 gftshappy http://www.sharegoodthings.net/how-many-people-should-be-on-your-seo-team-the-factors-to-consider/ Continue reading →]]> Why you need to look at the operational needs as well as revenue impact when determining SEO team size.

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]]> http://www.sharegoodthings.net/how-many-people-should-be-on-your-seo-team-the-factors-to-consider/feed/ 0 Are your Google text ads getting truncated? Here’s what to consider http://www.sharegoodthings.net/are-your-google-text-ads-getting-truncated-heres-what-to-consider/ http://www.sharegoodthings.net/are-your-google-text-ads-getting-truncated-heres-what-to-consider/#comments Fri, 16 Aug 2019 19:22:29 +0000 gftshappy http://www.sharegoodthings.net/are-your-google-text-ads-getting-truncated-heres-what-to-consider/ Continue reading →]]> Cut off expanded text ad headlines and descriptions aren’t new, but you may have noticed it more lately.

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]]> http://www.sharegoodthings.net/are-your-google-text-ads-getting-truncated-heres-what-to-consider/feed/ 0 Is it time to consider local marketing automation software? http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software-2/ http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software-2/#comments Thu, 18 May 2017 08:23:00 +0000 gftshappy http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software-2/ Continue reading →]]> More than half of worldwide searches are now on mobile devices. Today’s consumers research products on the go, zig-zagging across devices from search results to customer reviews and social media. The name of the game for brands is bridging the gap between online or mobile search and in-store visits…

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]]> http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software-2/feed/ 0 Is it time to consider local marketing automation software? http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software/ http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software/#comments Thu, 18 May 2017 01:22:54 +0000 gftshappy http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software/ Continue reading →]]> More than half of worldwide searches are now on mobile devices. Today’s consumers research products on the go, zig-zagging across devices from search results to customer reviews and social media. The name of the game for brands is bridging the gap between online or mobile search and in-store visits…

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]]> http://www.sharegoodthings.net/is-it-time-to-consider-local-marketing-automation-software/feed/ 0 4 critical areas to consider when performing AdWords audits http://www.sharegoodthings.net/4-critical-areas-to-consider-when-performing-adwords-audits/ http://www.sharegoodthings.net/4-critical-areas-to-consider-when-performing-adwords-audits/#comments Fri, 12 May 2017 19:22:46 +0000 gftshappy http://www.sharegoodthings.net/4-critical-areas-to-consider-when-performing-adwords-audits/ Continue reading →]]> AdWords audits are a great way to win business and check on the health of an account, but columnist Matt Umbro notes that there are some aspects of an audit that are easily overlooked or underexplored. Don’t make these mistakes! The post 4 critical areas to consider when performing AdWords audits…

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]]> http://www.sharegoodthings.net/4-critical-areas-to-consider-when-performing-adwords-audits/feed/ 0 When should advertisers consider pausing Google Local Inventory Ads? http://www.sharegoodthings.net/when-should-advertisers-consider-pausing-google-local-inventory-ads/ http://www.sharegoodthings.net/when-should-advertisers-consider-pausing-google-local-inventory-ads/#comments Fri, 03 Feb 2017 19:27:42 +0000 gftshappy http://www.sharegoodthings.net/when-should-advertisers-consider-pausing-google-local-inventory-ads/ Continue reading →]]> Retailers that sell online and in-store need to balance where to send users in their paid search efforts. Columnist Andy Taylor explores when advertisers might want to rely on local inventory versus regular product listing ads. The post When should advertisers consider pausing Google Local…

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