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Bingbot user-agent change coming in the Fall of 2022

gftshappy — Thu, 28 Apr 2022 22:22:19 +0000

Bing will stop using the historical user-agent and transition fully to the new user-agents.

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Meta rebrands automated ad products, shopping campaigns coming soon

gftshappy — Sat, 26 Mar 2022 23:23:06 +0000

Meta is consolidating its products into the Meta Advantage suite, which allows advertisers to automate part of a – or an entire – campaign.

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New content analytics coming soon to LinkedIn

gftshappy — Thu, 03 Mar 2022 01:22:35 +0000

Have you been patiently waiting for better content analytics from LinkedIn? Soon you’ll have more Post insights.

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Google’s Privacy Sandbox, including the Topics API, is coming to Android

gftshappy — Sun, 20 Feb 2022 20:23:13 +0000

Google is soliciting feedback for its initial design proposals and is expecting to launch in beta by the end of the year.

Please visit Search Engine Land for the full article.

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3 changes coming to Google Ads automated extensions

gftshappy — Sat, 12 Feb 2022 09:22:23 +0000

The way Google Ads automated extensions work is changing. Here’s what you need to know.

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Google’s page experience update coming to desktop next month

gftshappy — Tue, 11 Jan 2022 14:22:28 +0000

This won’t be a big update, but do expect new Search Console reports soon as well.

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Ads Creative Studio’s Asset Library is coming to Google Ads

gftshappy — Thu, 09 Dec 2021 22:22:26 +0000

Currently in closed beta, the Asset Library displays any existing image assets the advertiser has in their account.

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Demand forecasts, consumer interest and audience insights are coming to Google Ads’ Insights Page

gftshappy — Sat, 20 Nov 2021 09:22:24 +0000

The new features may help all advertisers, but the benefits will likely be greater for SMBs working on tighter resources.

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Advertisers can adjust conversion values in Smart Bidding in the coming weeks

gftshappy — Thu, 19 Aug 2021 22:22:37 +0000

“This allows businesses to get their intuitive/institutional knowledge into the machine learning to optimize more accurately.”

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Similar Audiences and Google Merchant Center store importing are coming to Microsoft Advertising

gftshappy — Tue, 01 Jun 2021 21:23:21 +0000

Microsoft Audience Network is also expanding to two new markets: France and Germany.

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