Share Good Things » Coaxing http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Coaxing smarter paid search bidding decisions out of sparse conversion data http://www.sharegoodthings.net/coaxing-smarter-paid-search-bidding-decisions-out-of-sparse-conversion-data/ http://www.sharegoodthings.net/coaxing-smarter-paid-search-bidding-decisions-out-of-sparse-conversion-data/#comments Thu, 10 Nov 2016 15:24:55 +0000 gftshappy http://www.sharegoodthings.net/coaxing-smarter-paid-search-bidding-decisions-out-of-sparse-conversion-data/ Continue reading →]]> Columnist Mark Ballard explains how we can use statistics to supplement our conversion data and intuition when deciding on keyword-level bids in AdWords. The post Coaxing smarter paid search bidding decisions out of sparse conversion data appeared first on Search Engine Land.

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