Share Good Things » Based http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Google Ads will soon block ad targeting based on age, gender or interests of people under 18 http://www.sharegoodthings.net/google-ads-will-soon-block-ad-targeting-based-on-age-gender-or-interests-of-people-under-18/ http://www.sharegoodthings.net/google-ads-will-soon-block-ad-targeting-based-on-age-gender-or-interests-of-people-under-18/#comments Wed, 11 Aug 2021 11:22:19 +0000 gftshappy http://www.sharegoodthings.net/google-ads-will-soon-block-ad-targeting-based-on-age-gender-or-interests-of-people-under-18/ Continue reading →]]> In the coming months, Google Ads will be expanding safeguards to prevent age-sensitive ad categories from being shown to teens.

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]]> http://www.sharegoodthings.net/google-ads-will-soon-block-ad-targeting-based-on-age-gender-or-interests-of-people-under-18/feed/ 0 Passage based rankings, core web vitals and responsive search ads; Friday’s daily brief http://www.sharegoodthings.net/passage-based-rankings-core-web-vitals-and-responsive-search-ads-fridays-daily-brief/ http://www.sharegoodthings.net/passage-based-rankings-core-web-vitals-and-responsive-search-ads-fridays-daily-brief/#comments Sat, 20 Feb 2021 02:22:29 +0000 gftshappy http://www.sharegoodthings.net/passage-based-rankings-core-web-vitals-and-responsive-search-ads-fridays-daily-brief/ I hope you like SEO rants…

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]]> http://www.sharegoodthings.net/passage-based-rankings-core-web-vitals-and-responsive-search-ads-fridays-daily-brief/feed/ 0 Solving an age-old SEO-PPC issue: How to bid on your brand name based on incrementality http://www.sharegoodthings.net/solving-an-age-old-seo-ppc-issue-how-to-bid-on-your-brand-name-based-on-incrementality/ http://www.sharegoodthings.net/solving-an-age-old-seo-ppc-issue-how-to-bid-on-your-brand-name-based-on-incrementality/#comments Fri, 02 Oct 2020 12:22:49 +0000 gftshappy http://www.sharegoodthings.net/solving-an-age-old-seo-ppc-issue-how-to-bid-on-your-brand-name-based-on-incrementality/ Continue reading →]]> There are 4 steps to evaluate your investment of branded keywords – judge performance then segment and calculate incrementality and adjust your targets based on that incrementality.

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]]> http://www.sharegoodthings.net/solving-an-age-old-seo-ppc-issue-how-to-bid-on-your-brand-name-based-on-incrementality/feed/ 0 Target Google Ads audiences based on new predicted purchase and churn metrics in Google Analytics http://www.sharegoodthings.net/target-google-ads-audiences-based-on-new-predicted-purchase-and-churn-metrics-in-google-analytics/ http://www.sharegoodthings.net/target-google-ads-audiences-based-on-new-predicted-purchase-and-churn-metrics-in-google-analytics/#comments Tue, 14 Jul 2020 14:23:34 +0000 gftshappy http://www.sharegoodthings.net/target-google-ads-audiences-based-on-new-predicted-purchase-and-churn-metrics-in-google-analytics/ Available in App + Web properties, automate audience creation based on predicted behavior.

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]]> http://www.sharegoodthings.net/target-google-ads-audiences-based-on-new-predicted-purchase-and-churn-metrics-in-google-analytics/feed/ 0 Google is suggesting searches based on users’ recent activity http://www.sharegoodthings.net/google-is-suggesting-searches-based-on-users-recent-activity/ http://www.sharegoodthings.net/google-is-suggesting-searches-based-on-users-recent-activity/#comments Thu, 07 May 2020 01:22:28 +0000 gftshappy http://www.sharegoodthings.net/google-is-suggesting-searches-based-on-users-recent-activity/ The suggestions surface for multiple intents for logged-in users.

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]]> http://www.sharegoodthings.net/google-is-suggesting-searches-based-on-users-recent-activity/feed/ 0 Google Ads testing custom dimensions to enable reporting based on your business structure http://www.sharegoodthings.net/google-ads-testing-custom-dimensions-to-enable-reporting-based-on-your-business-structure/ http://www.sharegoodthings.net/google-ads-testing-custom-dimensions-to-enable-reporting-based-on-your-business-structure/#comments Sat, 11 Jan 2020 09:22:28 +0000 gftshappy http://www.sharegoodthings.net/google-ads-testing-custom-dimensions-to-enable-reporting-based-on-your-business-structure/ Continue reading →]]> Group and report on campaigns with a hierarchical structure to see performance by business category or marketing strategy.

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]]> http://www.sharegoodthings.net/google-ads-testing-custom-dimensions-to-enable-reporting-based-on-your-business-structure/feed/ 0 Google selects canonical URLs based on your site and user preference http://www.sharegoodthings.net/google-selects-canonical-urls-based-on-your-site-and-user-preference/ http://www.sharegoodthings.net/google-selects-canonical-urls-based-on-your-site-and-user-preference/#comments Wed, 04 Sep 2019 18:22:27 +0000 gftshappy http://www.sharegoodthings.net/google-selects-canonical-urls-based-on-your-site-and-user-preference/ If a different URL is chosen, it doesn’t negatively affect your site.

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]]> http://www.sharegoodthings.net/google-selects-canonical-urls-based-on-your-site-and-user-preference/feed/ 0 Google testing highlighting content on-site based on the search result clicked http://www.sharegoodthings.net/google-testing-highlighting-content-on-site-based-on-the-search-result-clicked/ http://www.sharegoodthings.net/google-testing-highlighting-content-on-site-based-on-the-search-result-clicked/#comments Thu, 29 Aug 2019 08:22:44 +0000 gftshappy http://www.sharegoodthings.net/google-testing-highlighting-content-on-site-based-on-the-search-result-clicked/ Make sure to check your call to action and ad placements.

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]]> http://www.sharegoodthings.net/google-testing-highlighting-content-on-site-based-on-the-search-result-clicked/feed/ 0 Google local pack business categories dynamically change based on query http://www.sharegoodthings.net/google-local-pack-business-categories-dynamically-change-based-on-query/ http://www.sharegoodthings.net/google-local-pack-business-categories-dynamically-change-based-on-query/#comments Tue, 19 Jun 2018 07:22:30 +0000 gftshappy http://www.sharegoodthings.net/google-local-pack-business-categories-dynamically-change-based-on-query/ Google now uses searchers’ keywords to customize the local pack business categories.

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]]> http://www.sharegoodthings.net/google-local-pack-business-categories-dynamically-change-based-on-query/feed/ 0 Google officially adds AMP based featured snippets to mobile search results http://www.sharegoodthings.net/google-officially-adds-amp-based-featured-snippets-to-mobile-search-results/ http://www.sharegoodthings.net/google-officially-adds-amp-based-featured-snippets-to-mobile-search-results/#comments Wed, 06 Sep 2017 04:22:37 +0000 gftshappy http://www.sharegoodthings.net/google-officially-adds-amp-based-featured-snippets-to-mobile-search-results/ Continue reading →]]> Now AMP pages can rank in Google’s position zero but Google says AMP is still not a ranking factor. The post Google officially adds AMP based featured snippets to mobile search results appeared first on Search Engine Land.

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