Share Good Things » According http://www.sharegoodthings.net Wed, 04 May 2022 11:22:42 +0000 en-US hourly 1 http://wordpress.org/?v=3.6 Demographic audiences deliver twice the reach of narrow interest audiences, according to Facebook http://www.sharegoodthings.net/demographic-audiences-deliver-twice-the-reach-of-narrow-interest-audiences-according-to-facebook/ http://www.sharegoodthings.net/demographic-audiences-deliver-twice-the-reach-of-narrow-interest-audiences-according-to-facebook/#comments Thu, 02 Dec 2021 08:22:20 +0000 gftshappy http://www.sharegoodthings.net/demographic-audiences-deliver-twice-the-reach-of-narrow-interest-audiences-according-to-facebook/ However, both strategies perform similarly when reach is comparable.

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]]> http://www.sharegoodthings.net/demographic-audiences-deliver-twice-the-reach-of-narrow-interest-audiences-according-to-facebook/feed/ 0 Cyber Week may be giving way to Cyber Month, according to Adobe http://www.sharegoodthings.net/cyber-week-may-be-giving-way-to-cyber-month-according-to-adobe/ http://www.sharegoodthings.net/cyber-week-may-be-giving-way-to-cyber-month-according-to-adobe/#comments Tue, 30 Nov 2021 00:22:36 +0000 gftshappy http://www.sharegoodthings.net/cyber-week-may-be-giving-way-to-cyber-month-according-to-adobe/ Continue reading →]]> Online consumer spend over Thanksgiving Day, Black Friday and Thanksgiving weekend have failed to outperform last year’s figures, but the full season is still expected grow 10% YoY.

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]]> http://www.sharegoodthings.net/cyber-week-may-be-giving-way-to-cyber-month-according-to-adobe/feed/ 0 The top 100 consumer products this holiday season, according to Google http://www.sharegoodthings.net/the-top-100-consumer-products-this-holiday-season-according-to-google/ http://www.sharegoodthings.net/the-top-100-consumer-products-this-holiday-season-according-to-google/#comments Wed, 17 Nov 2021 18:22:34 +0000 gftshappy http://www.sharegoodthings.net/the-top-100-consumer-products-this-holiday-season-according-to-google/ Continue reading →]]> Along with supply chain delays, the pandemic has also brought more shoppers online. Retailers should evaluate their inventory to account for potentially heightened demand and ensure their product feeds are up to date.

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]]> http://www.sharegoodthings.net/the-top-100-consumer-products-this-holiday-season-according-to-google/feed/ 0 Four new personas are changing how marketers reach and relate to customers, according to Microsoft Advertising http://www.sharegoodthings.net/four-new-personas-are-changing-how-marketers-reach-and-relate-to-customers-according-to-microsoft-advertising/ http://www.sharegoodthings.net/four-new-personas-are-changing-how-marketers-reach-and-relate-to-customers-according-to-microsoft-advertising/#comments Thu, 04 Nov 2021 08:22:51 +0000 gftshappy http://www.sharegoodthings.net/four-new-personas-are-changing-how-marketers-reach-and-relate-to-customers-according-to-microsoft-advertising/ Continue reading →]]> Luxury shoppers, digital nomads, empowered activists and self-care enthusiasts proliferated during the pandemic and may be here to stay.

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]]> http://www.sharegoodthings.net/four-new-personas-are-changing-how-marketers-reach-and-relate-to-customers-according-to-microsoft-advertising/feed/ 0 In 2022, retailers will lose half of sales on backordered items unless they compensate with experience, according to Forrester http://www.sharegoodthings.net/in-2022-retailers-will-lose-half-of-sales-on-backordered-items-unless-they-compensate-with-experience-according-to-forrester/ http://www.sharegoodthings.net/in-2022-retailers-will-lose-half-of-sales-on-backordered-items-unless-they-compensate-with-experience-according-to-forrester/#comments Wed, 27 Oct 2021 18:22:21 +0000 gftshappy http://www.sharegoodthings.net/in-2022-retailers-will-lose-half-of-sales-on-backordered-items-unless-they-compensate-with-experience-according-to-forrester/ The research company’s 2022 consumer and customer experience predictions highlight pandemic-related issues and evolving consumer sentiment.

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]]> http://www.sharegoodthings.net/in-2022-retailers-will-lose-half-of-sales-on-backordered-items-unless-they-compensate-with-experience-according-to-forrester/feed/ 0 Google allegedly creates ad monopoly with Facebook to favor its own exchange according to new, unredacted details from Project Jedi http://www.sharegoodthings.net/google-allegedly-creates-ad-monopoly-with-facebook-to-favor-its-own-exchange-according-to-new-unredacted-details-from-project-jedi/ http://www.sharegoodthings.net/google-allegedly-creates-ad-monopoly-with-facebook-to-favor-its-own-exchange-according-to-new-unredacted-details-from-project-jedi/#comments Tue, 26 Oct 2021 07:22:36 +0000 gftshappy http://www.sharegoodthings.net/google-allegedly-creates-ad-monopoly-with-facebook-to-favor-its-own-exchange-according-to-new-unredacted-details-from-project-jedi/ Continue reading →]]> There is potential that publishers and advertisers have been overpaying and missing out on placements due to Google’s alleged collusion with Facebook to essentially rig the ad market.

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]]> http://www.sharegoodthings.net/google-allegedly-creates-ad-monopoly-with-facebook-to-favor-its-own-exchange-according-to-new-unredacted-details-from-project-jedi/feed/ 0 Business reopenings have flattened while new leisure and hospitality openings drove growth, according to Yelp http://www.sharegoodthings.net/business-reopenings-have-flattened-while-new-leisure-and-hospitality-openings-drove-growth-according-to-yelp/ http://www.sharegoodthings.net/business-reopenings-have-flattened-while-new-leisure-and-hospitality-openings-drove-growth-according-to-yelp/#comments Wed, 20 Oct 2021 11:22:21 +0000 gftshappy http://www.sharegoodthings.net/business-reopenings-have-flattened-while-new-leisure-and-hospitality-openings-drove-growth-according-to-yelp/ Continue reading →]]> A surge in consumer interest for nightlife, fitness and entertainment may indicate less hesitancy among consumers to engage in activities where it’s difficult or impossible to socially distance.

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]]> http://www.sharegoodthings.net/business-reopenings-have-flattened-while-new-leisure-and-hospitality-openings-drove-growth-according-to-yelp/feed/ 0 Diners are returning to restaurants in record numbers, according to Yelp http://www.sharegoodthings.net/diners-are-returning-to-restaurants-in-record-numbers-according-to-yelp/ http://www.sharegoodthings.net/diners-are-returning-to-restaurants-in-record-numbers-according-to-yelp/#comments Sun, 20 Jun 2021 13:22:37 +0000 gftshappy http://www.sharegoodthings.net/diners-are-returning-to-restaurants-in-record-numbers-according-to-yelp/ Continue reading →]]> Last month, the platform seated an all-time high of over 3.7 million diners, but the labor shortage is pushing wages higher and preventing some businesses from fully reopening.

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]]> http://www.sharegoodthings.net/diners-are-returning-to-restaurants-in-record-numbers-according-to-yelp/feed/ 0 Online holiday sales could reach $200 billion according to Adobe http://www.sharegoodthings.net/online-holiday-sales-could-reach-200-billion-according-to-adobe/ http://www.sharegoodthings.net/online-holiday-sales-could-reach-200-billion-according-to-adobe/#comments Wed, 28 Oct 2020 18:22:19 +0000 gftshappy http://www.sharegoodthings.net/online-holiday-sales-could-reach-200-billion-according-to-adobe/ Smartphones will drive the majority of online retail traffic and 42% of sales.

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]]> http://www.sharegoodthings.net/online-holiday-sales-could-reach-200-billion-according-to-adobe/feed/ 0 Black Friday in April: e-commerce is booming according to three reports http://www.sharegoodthings.net/black-friday-in-april-e-commerce-is-booming-according-to-three-reports/ http://www.sharegoodthings.net/black-friday-in-april-e-commerce-is-booming-according-to-three-reports/#comments Wed, 13 May 2020 04:22:33 +0000 gftshappy http://www.sharegoodthings.net/black-friday-in-april-e-commerce-is-booming-according-to-three-reports/ Store closures crashed traditional retail spending, but online sales are still on fire.

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]]> http://www.sharegoodthings.net/black-friday-in-april-e-commerce-is-booming-according-to-three-reports/feed/ 0